Chuyển sang chế độ ngoại tuyến với ứng dụng Player FM !
Album 6 Track 12 - What's Poppin? The Return of Obey Your Thirst
Manage episode 416092170 series 3155036
Album 6 Track 12 - What's Poppin? The Return of Obey Your Thirst
What's Poppin' Brand Nerds?! As you know, our own host, DC Cobbin, was on the original Sprite team that launched the iconic Obey Your Thirst campaign...and after 24 years, it's BACK. We have the OG team members in the building, including Michael Guth, to provide their insight on the return and insider knowledge of what it took to bring the original campaign to life with basketball legend Grant Hill.
Here are a few key takeaways from the episode:
- The power of going full force after what you believe
- Was Grant Hill first in line for the headline spot...Let's talk about it
- It's about having the right team to make magic happen
- How Sprite made the unexpected move under the big brand Coca Cola
Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social
214 tập
Manage episode 416092170 series 3155036
Album 6 Track 12 - What's Poppin? The Return of Obey Your Thirst
What's Poppin' Brand Nerds?! As you know, our own host, DC Cobbin, was on the original Sprite team that launched the iconic Obey Your Thirst campaign...and after 24 years, it's BACK. We have the OG team members in the building, including Michael Guth, to provide their insight on the return and insider knowledge of what it took to bring the original campaign to life with basketball legend Grant Hill.
Here are a few key takeaways from the episode:
- The power of going full force after what you believe
- Was Grant Hill first in line for the headline spot...Let's talk about it
- It's about having the right team to make magic happen
- How Sprite made the unexpected move under the big brand Coca Cola
Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social
214 tập
Kaikki jaksot
×Chào mừng bạn đến với Player FM!
Player FM đang quét trang web để tìm các podcast chất lượng cao cho bạn thưởng thức ngay bây giờ. Đây là ứng dụng podcast tốt nhất và hoạt động trên Android, iPhone và web. Đăng ký để đồng bộ các theo dõi trên tất cả thiết bị.