Chuyển sang chế độ ngoại tuyến với ứng dụng Player FM !
How to Leverage Video to Engage Gen Z with Career Services (feat. Willie Wittezehler)
Manage episode 442945378 series 3428568
Willie Wittezehler, Creative Director at Roadtrip Nation, shares best practices for how career centers can use video to engage Gen Z with their services.
Willie has produced and directed Roadtrip Nation’s award-winning documentaries for over 16 years and been behind the lens for over 200 interviews. Roadtrip Nation is a nonprofit organization that provides resources and tools to help people explore careers and build lives around their passions. Roadtrip Nation has conducted over 3,500 video interviews with leaders from around the world who have turned their interests into their careers.
In the episode, Willie covers:
- Why Gen Z prefers video for content consumption
- Trends around video content, length, and formats
- Tips for creating authentic content that will appeal to Gen Z
- On-camera interviewing best practices
- Why video should be a key part of every career center’s content strategy
- Why video as a format is uniquely well-suited to provide students with real insight into career pathways
- Strategies for how to leverage and promote video content to support Gen Z students
- And more
Resources from the episode:
Join the Career Everywhere Community today: careereverywhere.com/community
51 tập
Manage episode 442945378 series 3428568
Willie Wittezehler, Creative Director at Roadtrip Nation, shares best practices for how career centers can use video to engage Gen Z with their services.
Willie has produced and directed Roadtrip Nation’s award-winning documentaries for over 16 years and been behind the lens for over 200 interviews. Roadtrip Nation is a nonprofit organization that provides resources and tools to help people explore careers and build lives around their passions. Roadtrip Nation has conducted over 3,500 video interviews with leaders from around the world who have turned their interests into their careers.
In the episode, Willie covers:
- Why Gen Z prefers video for content consumption
- Trends around video content, length, and formats
- Tips for creating authentic content that will appeal to Gen Z
- On-camera interviewing best practices
- Why video should be a key part of every career center’s content strategy
- Why video as a format is uniquely well-suited to provide students with real insight into career pathways
- Strategies for how to leverage and promote video content to support Gen Z students
- And more
Resources from the episode:
Join the Career Everywhere Community today: careereverywhere.com/community
51 tập
Tất cả các tập
×Chào mừng bạn đến với Player FM!
Player FM đang quét trang web để tìm các podcast chất lượng cao cho bạn thưởng thức ngay bây giờ. Đây là ứng dụng podcast tốt nhất và hoạt động trên Android, iPhone và web. Đăng ký để đồng bộ các theo dõi trên tất cả thiết bị.