How Can We Generate Multiple Offers on Your Charleston Home?

Charleston Real Estate Podcast with Dave Friedman

There are many great Charleston area homes for sale. Click here to perform a full home search, or if you're thinking of selling your home,click here for a FREE Home Price Evaluation so you know what buyers will pay for your home in today's market. You may also call me at [phone] for a FREE home buying or selling consultation to answer any of your real estate questions.

In an effort to get multiple offers on one of my listings, I follow a very strict process to generate a feeling of urgency around the home. One way we do that is by doing a lot of pre-listing marketing.

We start by creating a specific website for your home and work to drive traffic to it. We also use social media to target people who are most likely to buy your home. In a four-day period, we can generate between 6,000 and 8,000 impressions, and get 500-600 people to actually click on the advertisement to view your property. This strategy is fantastic because we can measure how many people show interest in your home.

We also have a Buyer in Waiting Program - people who sign up for this give us permission to send them emails with unlisted and newly listed homes. Once you list with us, we'll send out an email list to this pool of motivated buyers. Every month, we have over 300 new buyers who use our site to find a home, so we are able to place your home directly in front of an audience of serious buyers.

Once we release your home to the market, we'll typically not allow showings for the first four days. This way, we are able to structure appointments so that each potential buyer sees that other people are interested in the home. Showing many buyers your home at once creates a sense of urgency and will usually end in a bidding war for your home!

If you have any questions about how you can make the most of your home sale, or if you need real estate assistance of any kind, give me a call or shoot me a quick email. I would love to hear from you!