The Next Right Step with Carol Fabrizio, Chief Marketing and Communications Officer, USA Gymnastics
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Manage episode 303971393 series 2940217
"My role is to ensure the organic connection between who we are and what we believe, and making sure that that comes through on the other end"
In this episode of Shareablee's CMO Pulse video podcast series, Tania Yuki interviews Carol Fabrizio Chief Marketing and Communications Officer of USA Gymnastics about her role, her leadership style, and her impressive career journey from lawyer to leading USA Gymnastics in the lead-up to the Tokyo Olympics. Carol also talks about the importance of being a purpose-driven brand and what that means right now to how marketers need to think about "marketing".
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