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#76 - The pioneers of ultra fast grocery delivery - Mustafa Bartin, Migros Turkey
Manage episode 334068670 series 2454573
Unlike in Europe, the leading food delivery companies are not geared toward snack and impulse buying. In this podcast, Mustafa Bartin from Migros Turkey, explains that the grocery delivery in the country started back in 1997 and today, 75% of grocery orders are delivered in under one hour - a massive accomplishment compared to other markets. Listen in to learn more about why click-and-collect never took off there, how COVID changed how people bought online, and the infrastructure behind this ultra fast delivery service.
142 tập
Manage episode 334068670 series 2454573
Unlike in Europe, the leading food delivery companies are not geared toward snack and impulse buying. In this podcast, Mustafa Bartin from Migros Turkey, explains that the grocery delivery in the country started back in 1997 and today, 75% of grocery orders are delivered in under one hour - a massive accomplishment compared to other markets. Listen in to learn more about why click-and-collect never took off there, how COVID changed how people bought online, and the infrastructure behind this ultra fast delivery service.
142 tập
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