CCOs: Flipping BPO Quality Perceptions On Its Head

Contact Center Perspectives🎙️

Steve Kaay, Contact Center Consultant at Kaay Enterprises LLC and an industry veteran with 30+ years, challenges the belief that outsourcing diminishes quality. He advocates for outsourcing's potential to enhance customer interactions by selecting the right BPO partner and investing in agent training. He also stresses the importance of culture and trust in outsourcing relationships. This discussion redefines outsourcing perceptions, offering crucial insights for businesses contemplating customer interface outsourcing.

“You can increase the quality of the interactions and interfaces with your customers through outsourcing. Pick a good partner and cultivate the relationship to help them understand what you need to be successful.” - Steve Kaay

Outsourcing enhances quality by improving customer interactions through the right partner, training, and excellence. Dedicated outsourced partners deliver exceptional service and better business outcomes. As AI handles transactions, outsourced agents focus on consultative roles, becoming crucial. Outsourcing provides access to talent, benefiting companies and customers. The decision to outsource should prioritize quality enhancement, not just cost reduction or extended hours, embracing the excellence of strategic partnerships.