007 - Building Communities with Mike Clement

Crafting Code Podcast

Player FM - Internet Radio Done Right

Đã thêm cách đây bốn năm

Nội dung được cung cấp bởi Allan Stewart and Crafting Code Podcast. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Allan Stewart and Crafting Code Podcast hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

Insights Unlocked

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

cách đây 6 ngày trước27:29

Nghe Sau

Danh sách

Thích

Đã thích

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

cách đây 4 năm trước 44:26

MP3•Trang chủ episode

Communities of professionals don't just spring into being on their own. In this episode we welcome a special guest, Mike Clement, to talk with us about his experiences in starting and building communities. Meeting with a group of kindred spirits can make a huge difference in your career.

36 tập

#Tech #Allan Stewart #Crafting Code

Crafting Code Podcast

007 - Building Communities with Mike Clement

Crafting Code Podcast

published cách đây 4 năm trước

Chia sẻ

MP3•Trang chủ episode

36 tập

#Tech #Allan Stewart #Crafting Code

Tất cả các tập

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036 - Work Is Work 56:13

cách đây 23 hours trước56:13

56:13

We often hear stories from successful companies shared across the industry, but usually what they did to succeed doesn't work for us. Are there principles that are independent of the organizations that we work at? Coda Hale thinks there are. In this episode we review the article, 'Work is Work' which you can read at https://codahale.com/work-is-work/…

1
035 - Asking Questions 1:00:05

cách đây 15 ngày trước1:00:05

1:00:05

Why is asking questions such an important soft skill for software developers? Is a mindset of inquiry a way to learn more and engage in better, open communication? How can we utilize questions during retrospectives and blameless postmortems? Can questions be an important teaching tool? Will you learn more about asking questions by listening to this episode?…

1
034 - Context Is King 36:35

cách đây 29 ngày trước36:35

36:35

In the physical world we readily intuit how context matters in decision making. For example, a compact car is a perfectly fine vehicle, but may not be suitable for hauling a large load. Context informing software decisions may be even more important, since it isn't as obvious. In this episode, your hosts discuss the need for context and values as we look at 'best' practices, non-functional requirements, and patterns.…

1
033 - Impact On Our Careers 1:14:35

cách đây 6 weeks trước1:14:35

1:14:35

In episode 29 we discussed ways that a software developer can make an impact in their job. In this episode, we reflect on what things have made the most impact on Dave and Allan as software developers. We share experiences, books, presentations, people, and practices which have made a significant difference in our careers. Our hope is that you'll hear something that helps you in your career.…

1
032 - AI 40:56

cách đây 8 weeks trước40:56

40:56

AI is a hot topic in tech these days, and usually people are talking about LLMs. Are they really going to be replacing programmers? Or are they just the latest fad in a long line of promises to replace those pesky coders? In this episode, Allan and Dave talk about out experiences with AI code assistants and how tools tend to slowly evolve how we work rather than fundamentally overthrow it.…

1
031 - Clean Code 42:50

cách đây 10 weeks trước42:50

42:50

The concept of clean code is one that Dave and Allan feel is very important. But sometimes we hear or read of people saying it is unimportant or unnecessary in some cases. In this episode, we explain what we mean by 'clean code' and why we think it really matters. After all, it's exponentially easier to make a mess than it is to keep things clean.…

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030 - Architecture Tools 1:04:22

cách đây 13 weeks trước1:04:22

1:04:22

What does a software architect actually do? The answer will vary widely depending on the company you work at. But generally speaking, we've found that there are two main things every architect is expected to do: make decisions and draw diagrams. So in this episode, your hosts discuss tools and strategies they've used to successfully deliver on those two expectations. We value clarity in communication over being overly specific; after all, every diagram is wrong and a 1:1 scale map is pretty useless.…

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029 - Creating Impact 49:23

cách đây 16 weeks trước49:23

49:23

How can I make a difference? What should I be doing in my role? These are pretty common questions software developers ask themselves, even after many years of experience. In this episode, we discuss how to make a difference (and some of the struggles we encounter) at various sizes of business. We also talk a little bit about career paths or specializations. Whether you're in a small team or a large enterprise environment, we hope you'll find something that resonates with you.…

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028 - Technical Health 45:34

cách đây 20 weeks trước45:34

45:34

The change of perspective which comes from reframing a problem can often yield fresh insights or improve our outlook. Discussing the state of a technical system in terms of health may be preferable to the oft-used debt metaphor. In this episode, your hosts discuss how this shift in thinking can help us deal with our software issues, and then we share some ideas which have helped us communicate and manage technical health.…

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027 - 10x Systems 58:51

cách đây 25 weeks trước58:51

58:51

Is the mythical 10x developer real? We think so... at least inasmuch as some people regularly improve the systems they work in until they (and often their team) are far more productive. We've definitely experienced 10x systems. So join Allan and Dave in the search for this cryptid through the economic principles and interconnected practices it calls home.…

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026 - Constraints 1:09:47

cách đây 29 weeks trước1:09:47

1:09:47

Constraints make great engineering. They aren't always a bad thing, and understanding them can help you make better coding decisions. In this episode, Dave and Allan discuss many different common constraints. Some are more obvious like technology, time, and budget. Others are easily missed but still useful: people, org charts, and culture.…

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025 - Code Rot 40:16

cách đây 33 weeks trước40:16

40:16

Bits do not rot when left alone, but the world around the code changes. Over time, although the code itself has not changed, the value provided by it will effectively rot away. In this episode, your hosts talk explore this topic; from video games and antiquated coding paradigms to the Red Queen hypothesis and software gardening.…

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024 - Rewarding Bad Behavior 47:32

cách đây 38 weeks trước47:32

47:32

Are we unintentionally doing things which reward bad behavior? Sometimes company policies incentivize people to do the wrong thing, like coming to work sick because they've run out of sick days. Although we rarely have control over company policies, we can look for ways that our teams reward bad behaviors. In this episode, Dave and Allan share some examples of bad behaviors we've seen, in the hope that we can influence our teams, managers, and companies to think about what we incentivize and how we might act differently.…

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023 - Technical Debt 29:13

cách đây 42 weeks trước29:13

29:13

Technical debt is a metaphor which is thrown around a lot, but what is is really? In this episode, Dave and Allan discuss the metaphor and how well it holds up when compared to financial debt. Regardless of the name, we have to spend time and money addressing this unavoidable, perennial problem. So what can we do about it?…

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022 - Fending Off Frameworks 52:25

cách đây 2 years trước52:25

52:25

Software frameworks are so useful we can hardly imagine working without them. Yet they have an insidious tendency to invade, corrupt, and wrest control away from us. In this episode, your hosts discuss the good and bad of frameworks and offer some suggestions for keeping them at arm's length.

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