Episode 7: The Connect Recap with Luke Hurd

Creative Catalyst with Lianne Baron

We debrief after hanging out in San Francisco during Meta's annual Connect developer conference. We share our experiences about who and what we saw, we compare this moment in the tech timeline to the early days of AOL, and try to define why we need to reframe how we think about content for the headset and "always on" AR.
Host bios:
Lianne Baron
Lianne is an experienced Augmented Reality strategist and partnerships expert who most recently worked with Meta where she supported the world's top AR creators to create impactful experiences that leverage the latest in immersive technology. She has worked with the world's leading brands and agencies to design and execute innovative AR campaigns that drive engagement, brand awareness, and revenue.
Lianne's expertise lies in matching creators and compelling AR experiences that deliver measurable results, from product launches and interactive installations to marketing campaigns and educational programs. As an accomplished speaker and thought leader in the immersive arts space, Lianne is dedicated to sharing her knowledge and inspiring the next generation of creators and innovators.
Find her on Instagram and connect with her on LinkedIn.
Luke Hurd
Luke Hurd is an immersive artist, innovator, and experience designer who specializes in the latest immersive experiences for the global brands under VMLY&R and WPP. As one of Meta’s Spark AR Curriculum creator and instructors, he teaches thousands of new students of Augmented Reality each month and consults for brands and agencies across the world how to strategize, concept and create captivating experiences that reach billions of people.
His work has been featured on Good Morning America, Adweek, NBC News, and his clients include heavy hitters like Wendy's, Coca-Cola, Microsoft, NASA, Meta, Coachella, Intel and National Geographic.
Find him on Instagram, TikTok, Twitter and LinkedIn.