148: Clarifying and Sharing Your Brand Story

Dear Handmade Life

What is your brand story? How do you clarify your vision and create branded purposeful content that supports it? Brand, Content Marketing Strategist and avid storyteller Vivienne Okafor joins Nicole to answer these questions as well as talk about how to keep with the changes on social media, the importance of market research and how to do it on a budget, and they have an on-the-spot brainstorm session and create content ideas for a handmade brand to get your inspired. P.S. - You can join Nicole and Vivienne on Instagram Live on October 19, 2022 at 1pm PT for a Live content idea brainstorm session. We’ll invite you to tell us about your brand and we’ll give you a few content ideas that feel on-brand and easy. Just head to @ dearhanmdadelife on Instagram to RSVP.