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Nội dung được cung cấp bởi Davy Fung + PJ Onori. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Davy Fung + PJ Onori hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Ep 37: Config 23 & IntoDS QA
Manage episode 386714529 series 3532550
Nội dung được cung cấp bởi Davy Fung + PJ Onori. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Davy Fung + PJ Onori hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Davy comes back from Config 2023, pondering life in and outside of the file, and some rapid fire QA with Davy and PJ. (01:25) Config 2023 IRL recap. (22:10) IntoDS, Future of Design Systems talk QA.
Bonus link: Leading through Uncertainty @halli
78 tập
Manage episode 386714529 series 3532550
Nội dung được cung cấp bởi Davy Fung + PJ Onori. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Davy Fung + PJ Onori hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Davy comes back from Config 2023, pondering life in and outside of the file, and some rapid fire QA with Davy and PJ. (01:25) Config 2023 IRL recap. (22:10) IntoDS, Future of Design Systems talk QA.
Bonus link: Leading through Uncertainty @halli
78 tập
Tất cả các tập
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Design System Office Hours

1 Ep 76: Guy Segal and Design System Management and Ops 49:07
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Our friend Guy Segal, Director of Design Systems at Thomson Reuters comes and talks with us about consistency in operations and how to scale out systems thinking.
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Design System Office Hours

We learn about PJ's start in design systems, dating back to 2011, and Davy's first introduction to it in 2015. They discuss while tech has evolved, aspects such as theming still remain a struggle to figure out. Also discussed is how we evolved our roles, and what might be suitable traits and tactics used by design system people in 2025.…
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Design System Office Hours

1 Ep 74: Maintaining Large Component Libraries 30:30
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Davy and PJ talk about design and code parity, how we keep our artifacts aligned with live product, and other nuances to maintaining large scale component libraries.
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Design System Office Hours

Davy and PJ talk about the challenges of updating legacy components from yesteryear, and what it takes to migrate legacy code to new design system components. When is the suitable time to do this work?
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Design System Office Hours

Davy and PJ talk about the concepts presented in Brad Frost's 2013 book, Atomic Design, and how a simpler format in present day with components, patterns, and screens may be common representation for design teams.
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Design System Office Hours

1 Ep 71: Reviewing Work from Product Designers 36:39
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In our second recent episode about reviewing work, Davy and PJ talk about how we review output from product designers on our teams and the need to stay plugged in so we can help designers earlier in the process.
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Design System Office Hours

While the podcast is one form of communication, on our teams we heavily utilize async written communication methods to best spread the good work of design systems. We talk about the different methods we communicate to stakeholders and consumers of our design system artifacts, specifically, documentation.…
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Design System Office Hours

Davy and PJ dive into the various ways we've utilized crits on our teams to both do design ops related work, but also reviewing code, in addition to design.
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Design System Office Hours

Topical for the time of year, Davy gets PJ to spill some beans on how to best set up designers to best prove the value of their day-to-day work in design systems.
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Design System Office Hours

While we touched on teams of one, which is quite common in our community, how do we function in medium size teams of 3+ designers, and how can we effectively, and intentionally scale.
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Design System Office Hours

In our second episode dedicated to accessibility in design systems, Davy and PJ talk about the surface level explorations of color contrast, then learning more about how to better design for screen readers, for a better web experience.
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Design System Office Hours

1 Ep 65: DS POV from Engineering w/ Matt Petitt 44:25
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We start our series with learning about how design systems interact and help our other team members from different disciplines. We start with Matt Petitt, Engineering Manager at Dayforce.
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Design System Office Hours

Davy and PJ talk in depth about the perils of chasing efficiency, and how we approach measuring effort and time-saved. And does this tie into velocity at all?
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Design System Office Hours

In the tough market of design team contractions, Davy and PJ talk about how to maintain focus and stability as a horizontal design practice.
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Design System Office Hours

On this episode, PJ talks about his time using Figma's REST API and how with so much data collected, we just need it to do a little more for us.
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