Ask Better Questions, Get Better Answers... with Cal Fussman

Digital Dominance: Leveraging SEO, Websites, & Digital Marketing for your Service Business

Cal Fussman, a renowned journalist and raconteur, is a New York Times bestselling author, masterful storytelling coach, and world-renowned interviewer who has sat down with icons like Jimmy Carter, Muhammad Ali, and Richard Branson. Cal has an extraordinary ability to foster authentic connections and ask powerful questions that reveal profound insights.

In this episode, Cal shares his journey from writing letters as a curious child to interviewing some of the world's most influential figures. They explore the power of storytelling, the importance of vulnerability, and how listening intently can transform your business interactions, particularly in sales. Cal's unique experiences, including traveling the world on a limited budget while relying on the kindness of strangers, have enriched his approach to interviewing and storytelling.
Takeaways:

1. Ask thought-provoking questions.
2. Become an active listener.
3. Emphasize personal stories.

Connect with Cal Fussman
Website: www.calfusman.com
LinkedIn: https://www.linkedin.com/in/calfussman/
Connect with Jeffro
Website: https://www.frobro.com
Social Links: https://www.tiktok.com/@frobroweb
Timestamps:
00:00 Became close friends, cared for him deeply.
05:52 Overcoming setbacks in work and education.
08:33 Curiosity about vice president, letter from president.
13:53 Active listening matters for building trust; Larry King.
16:10 "Listening is crucial in sales, not interrupting."
19:40 Ask meaningful questions to engage and win.
24:17 Success lies in mastering the basics consistently.
25:57 Tim Ferris podcast guest shares insightful discussion.
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