How To Grow Your Business With Returning Customers | #274 Fiona Stevens

Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands

In this podcast episode, we discuss strategies on how to increase the number of returning customers, boost customer lifetime value, and decrease churn rates. Our featured guest on the show is Fiona Stevens, Director of Marketing at LoyaltyLion.com.
Topics discussed in this episode:

• What common mistakes businesses make when it comes to retaining customers
• How to identify at-risk customers before they churn
• What are adverse effects of excessive discounting
• How to utilize loyalty points and rewards to encourage repeat purchases

Links & Resources
Website: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break
Shopify App Store: https://apps.shopify.com/loyaltylion
LinkedIn: https://www.linkedin.com/company/loyaltylion/
X/Twitter: https://twitter.com/loyaltylionhq
Get access to more free resources by visiting the podcast episode page at
http://tinyurl.com/yd8kphpt
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Episode Sponsors

LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
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