Top Red Flags in Client Pitches and How to Avoid Bad Deals - Chris Simmons

Embracing Marketing Mistakes

Ever wondered what it takes to run a successful digital agency? Join us as we navigate the nuances of agency leadership and the importance of understanding your numbers, accompanied by Chris Simmance, founder of OMG Center, and the mastermind behind Optus Digital. With a wealth of experience in digital strategy and SEO, Chris takes us through his journey from a travel salesman to the bustling world of digital marketing.
Dive into the common pitfalls that agency owners often stumble upon in their business operations, and discover how to sidestep them. Chris imparts his insights on boosting business performance through understanding numbers and the significance of client retention. Additionally, we examine how to lead score potential clients, set expectations for payment terms, and measure success and scale, with Chris sharing his rule of seven for agency advisors.
But the conversation doesn't stop there. Chris talks about the stages of business growth, the difference between management and leadership, and how to engage your team with a clear vision. We also discuss training and development for agency owners, and the need to stay ahead of industry trends. So, put on your headphones and get ready to revolutionize your agency leadership with us and Chris Simmance. num36sfh

Would you like to know if your social media and content strategy is perfect for this year? Book a free 15-minute brand discovery call here with Chris, and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up. It is very much appreciated - we want your feedback.
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Chương

1. Agency Mistakes and How to Resolve (00:00:00)

2. Common Mistakes in Running Agencies (00:11:56)

3. Red Flags in Agency Pitches (00:25:47)

4. Measuring Success, Evaluating New Business (00:29:41)

5. Setting Expectations and Growth Hacks (00:32:59)

6. The Importance of Leadership in Business (00:38:44)

7. Insights on Agency Ownership and Growth (00:45:56)