Don't Make The Same Mistakes I Did — What I Wish I Knew About Content Creation and Personal Branding

First Class Founders: Creators | Solopreneurs | Personal HoldCo

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Nội dung được cung cấp bởi Yong-Soo Chung. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Yong-Soo Chung hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

This Is Woman's Work with Nicole Kalil

1
How To Pitch Yourself (And Get A Yes) | 300 27:52

cách đây 12 ngày trước27:52

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Thích

Đã thích

27:52

We made it— 300 episodes of This Is Woman’s Work ! And we’re marking this milestone by giving you something that could seriously change the game in your business or career: the skill of pitching yourself effectively. Whether you’re dreaming of being a podcast guest, landing a speaking gig, signing a client, or just asking for what you want with confidence—you’re already pitching yourself, every day. But are you doing it well? In this milestone episode, Nicole breaks down exactly how to pitch yourself to be a podcast guest … and actually hear “yes.” With hundreds of pitches landing in her inbox each month, she shares what makes a guest stand out (or get deleted), the biggest mistakes people make, and why podcast guesting is still one of the most powerful ways to grow your reach, authority, and influence. In This Episode, We Cover: ✅ Why we all need to pitch ourselves—and how to do it without feeling gross ✅ The step-by-step process for landing guest spots on podcasts (and more) ✅ A breakdown of the 3 podcast levels: Practice, Peer, and A-List—and how to approach each ✅ The must-haves of a successful podcast pitch (including real examples) ✅ How to craft a pitch that gets read, gets remembered, and gets results Whether you’re new to pitching or want to level up your game, this episode gives you the exact strategy Nicole and her team use to land guest spots on dozens of podcasts every year. Because your voice deserves to be heard. And the world needs what only you can bring. 🎁 Get the FREE Podcast Pitch Checklist + Additional Information on your Practice Group, Peer Group, and A-List Group Strategies: https://nicolekalil.com/podcast 📥 Download The Podcast Pitch Checklist Here Related Podcast Episodes: Shameless and Strategic: How to Brag About Yourself with Tiffany Houser | 298 How To Write & Publish A Book with Michelle Savage | 279 How To Land Your TED Talk and Skyrocket Your Personal Brand with Ashley Stahl | 250 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

cách đây 2 năm trước 32:47

MP3•Trang chủ episode

E49: Have you ever wondered why your content isn't hitting the mark? You're putting in all the hard work, creating content day in and day out, yet it feels like you're just shouting into the wind. Frustrating, right?
I get it. Because I've been there. I thought that just putting out great content would be enough to make me a success. But boy, was I wrong! I soon found myself posting into the void, while other creators seemingly effortlessly thrived. It was disheartening, to say the least.
Today, host Yong-Soo Chung (@YongSooChung) is taking a deep dive into his journey as a content creator. He will be sharing his six mistakes and explaining how you can avoid them.
On today’s episode, you’ll learn:
- The Importance of Building a Personal Brand
- How to Build Trust, Credibility, and Connection
- Building a Targeted Audience and Refining Content
Let's get down to business!
***
SPONSOR:
Big thanks to Swell AI for sponsoring this episode. Swell AI is like having a production assistant 24/7. If you're a content creator, do yourself a favor and try Swell AI.
***
EXCERPTS:
The Power of Networks: "Every creator must build a strong connection with both their followers and their network of like-minded creators to boost their content." — Yong-Soo Chung (14:41)
The Power of Mentors: "Over the course of my creator journey, I connected with several creators, many of whom became my mentors. I learned a lot from them and absorbed a lot of their knowledge and teachings. Even today, I constantly refer back to them and their words in my episodes and newsletters. Their words form the foundation of a lot of my ideas and beliefs, but that's the thing they're supposed to provide me with, just the foundation." — Yong-Soo Chung (24:00)
***
LINKS:
Episode 36
Episode 45

JOIN: First Class Founders Premium Membership
DOWNLOAD: Hyper-Visuals For Our Episodes (Free)
***
FOLLOW / REVIEW:
- Follow
- Leave 5-star review
***
CONNECT W/ YONG-SOO:
- X
- Threads
- LinkedIn
- Newsletter
***
First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc.
Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more.
Episode you might like:
Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv
From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry
...

76 tập

#Entrepreneur #Business #Entrepreneurship #Careers #Marketing #Creator of First Class Founders #Yong-Soo Chung — Entrepreneur #Niche #Bootstrapped #Startup #Hustle #E-Commerce #Creators #Solopreneurs

Don't Make The Same Mistakes I Did — What I Wish I Knew About Content Creation and Personal Branding

First Class Founders: Creators | Solopreneurs | Personal HoldCo

12,032 subscribers

published cách đây 2 năm trước

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76 tập

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1
How to Build Your HoldCo with Michael Girdley 40:03

cách đây 1 year trước40:03

40:03

E75: Michael Girdley ( @girdley ) needs no introduction. He's a HoldCo legend. Today, host Yong-Soo ( @YongSooChung ) sits down with Michael to discuss how he has built a successful HoldCo. We talk about Michael's "Right People, Right Structure, Right Mission" framework, which he uses to build all of his businesses. Michael shares how to find the best people, set up your business the right way, and get everyone excited about the same goal. On today’s episode, you’ll learn: - PHC Organization Structure - How to Propel the Business into Gear - How to Build Your Own Holdco of Multiple Businesses - 'Right People, Right Structure, Right Mission' Framework *** SPONSORS: Riverside - If you have a podcast, do yourself a favor and check out Riverside. It's 100% free to start. Get 20% off using code FIRSTCLASS. Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: The Journey: "And what I really discovered was that there's this interesting inflection points in people's lives to when they should sign up to be CEOs of different types of businesses." — Michael Girdley (06:24) Joyful Career: "I think what people should be doing is thinking about the life they wanna live and the things they wanna be doing, and then build companies around that... joy comes from getting to do things that you really love. So build your business around things that give you joy that you get to do." — Michael Girdley (36:40) *** LINKS: How to Hire the Best Operators for Your Personal HoldCo HoldCo Masterclass JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
Breaking Down the Personal HoldCo of Tim Stoddart of Copyblogger 31:15

cách đây 1 year trước31:15

31:15

E74: Have you ever wondered how a person can flip their life's script from constant struggles to having a multi-million dollar business? Today, host Yong-Soo ( @YongSooChung ) has a rich conversation with successful entrepreneur Tim Stoddart ( @TimStodz ), the proud owner of Copyblogger Media. He discusses his incredible transition from a troubled youth in Philadelphia to a sober entrepreneur with a multi-million dollar Personal HoldCo portfolio. On today’s episode, you’ll learn: - How to Find Your Purpose - How to Effectively Write Online - Three Criteria for Choosing Businesses - How to Replicate Models to Build and Scale Businesses *** SPONSORS: Riverside - If you have a podcast, do yourself a favor and check out Riverside. It's 100% free to start. Get 20% off using code FIRSTCLASS. Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Foundation: "I write and I delegate. I write because I think being a good writer is the most valuable skill that you could ever really have. And I delegate because I've learned that as you grow a company, it's the most foundational thing you could ever do." — Tim Stoddart (04:03) Wealth Creation: "Here's where my head goes. I'm not bored at all. And there's a part of me that thinks you want to get out before you get bored. Right. Because then like you have leverage that you don't need to sell. Like I never want to get in a position where I need to sell something." — Tim Stoddart (21:45) *** LINKS: Copyblogger Timstodz.com stodzyinternetmarketing.com JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
8 Unconventional Truths I Learned in 8 Years of Entrepreneurship 25:18

cách đây 1 year trước25:18

25:18

E73: Not many know it, but a lot of aspiring business owners run the risk of making expensive mistakes that could put their goals on hold before they ever take off. So, today, host Yong-Soo Chung ( @YongSooChung ) shares eight important things he learned over eight years of building three businesses from the ground up. He shares how to have an exponential growth mindset, hire carefully, know when to switch between growth and preservation modes and build a strong environment for your company. On today’s episode, you’ll learn: - Growth vs. Preservation - 8 Truths About Entrepreneurship - The Impact of Hiring the Right People This episode distills down many years of entrepreneurial experience into one short episode. Don't miss it! *** SPONSORS: Riverside - If you have a podcast, do yourself a favor and check out Riverside. It's 100% free to start. Get 20% off using code FIRSTCLASS. Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Business Ecosystem: "Your business exists to serve three different stakeholders, vendors, employees, and customers. These there are the critical components of your business ecosystem. And the most ideal scenario is when all three of them win." — Yong-Soo Chung (13:15) Business Growth Mindsets: "You can think of business growth as either incremental or exponential." — Yong-Soo Chung (14:46) *** LINKS: How to Hire the Best Operators for Your Personal HoldCo I – We – They Framework: How I Scale My Personal HoldCo JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
How to Build and Sell a Startup with Andrew Gazdecki, Founder and CEO of Acquire.com 36:59

cách đây 1 year trước36:59

36:59

E72: When is the right time to exit a business? Sounds like a simple question, but the answer... isn't as simple. Today, host Yong-Soo ( @YongSooChung ) sits down with accomplished entrepreneur Andrew Gazdecki ( @agazdecki ), the Founder and CEO of Acquire.com. Andrew discusses the strategies behind successful exits and how to position your company to be sold for the highest valuation. He also discussed how startups can be bought in as few as 30 days. On today’s episode, you’ll learn: - How to Structure Your Deals - Strategic Buyer vs. Financial Buyer - How to Get Ready to Sell Your Business - How to Find the Right Buyer for Your Business Let's get down to business! *** SPONSORS: Riverside - If you have a podcast, do yourself a favor and check out Riverside. It's 100% free to start. Get 20% off using code FIRSTCLASS. Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Startup Valuations: "You can sell it for whatever you want. You can sell it whenever you want. You can sell for $10,000,000, all cash to a private equity firm with 90-day transition period, you're out, and then you just get to do whatever you want with your life. " — Andrew Gazdecki (05:51) Understanding Business Acquisitions: "So if you can structure, you know, an acquisition with favorable terms like that, that's the way to go. And that I'd say that's probably the most common is cash in close with some component of, maybe a little bit of seller financing at the end, 80% cash in close, 20% seller financing with 3 to 6 month transition depending on the size of the business." — Andrew Gazdecki (19:14) *** LINKS: From Bankruptcy to Millionaire in 2 Years: How Tibo Louis-Lucas Built and Sold TweetHunter & Taplio for Multi-Millions Acquire.com JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
Don't Make These Design Mistakes: How to Build Your Brand Identity with Nate Kadlac 41:42

cách đây 1 year trước41:42

41:42

E71: How do you design a personal brand that truly reflects you, stands out, and captivates your audience? Do you find yourself lost in the sea of design choices? Not sure how to align your website elements with your personal brand values? Today, host Yong-Soo ( @YongSooChung ) is joined by talented designer, Nate Kadlac ( @kadlac ). Nate will guide us through the crucial elements of your personal brand identity: Logo, Font, Color, Elements & Motifs, and Visual Layout. Nate will also tell us how to make key design decisions that align with our brand values for each of these elements. On today’s episode, you’ll learn: - The Four Key Elements - The G.E.O.S. Framework - How to Make Key Design Decisions - How to Design a Great Personal Brand Website Let's get down to business! *** SPONSORS: Riverside - If you have a podcast, do yourself a favor and check out Riverside. It's 100% free to start. Get 20% off using code FIRSTCLASS. Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Choosing Fonts for Personal Branding: "They don't have to be the same. I think it's it's really about what appeals to you, what speaks to you. It's just one thing to kind of know about these things that people will feel a certain way. Not that you need to make a choice based on what people feel." — Nate Kadlac (19:04) Design Tips from Experts: "A designer's secret is that most of us never use pure black or pure white. Our eyes read better like text that's just slightly off that black end is is a little bit more readable because it's not high contrast. High contrast tires our eyes out and we want to use it for design to kind of like grab attention." — Nate Kadlac (28:31) *** LINKS: Don't Make The Same Mistakes I Did — What I Wish I Knew About Content Creation and Personal Branding ApproachableDesign. JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
How to Get A Free PR for Your Business with Christina Nicholson 33:15

cách đây 1 year trước33:15

33:15

E70: Who doesn't like free or cheap stuff? Imagine getting more customers without spending money. Today, host Yong-Soo ( @YongSooChung ) is joined by an expert in PR and earned media, Christina Nicholson ( @ChristinaAllDay ), an award-winning journalist. Christina will discuss why small businesses should start with local media and why earned media's credibility is its most powerful asset. She also discusses how to obtain free (or affordable) PR and how to pitch the media to get coverage. On today’s episode, you’ll learn: - How To Do Effective PR for Free - The Power of PR for Businesses - How to Spot Scammy PR Pitches - How to Pitch the Media to Get Coverage Don't miss out on this game-changing episode that could redefine your approach to marketing! *** SPONSORS: Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Strategic Business Approach: "You need to be patient, and you need to trust the process, and you need to be very focused on who your audience is and what you're putting out there, and then be ready to turn that publicity into profit because a lot of people think it just ends with the publicity." — Christina Nicholson (18:01) Monetizing Influence: "If you are somebody who is of influence and you wanna start charging to make money, there's nothing wrong with that. You just have to tell people why you're charging what you're charging when you do offer that to them." — Christina Nicholson (27:33) *** LINKS: The Art of Storytelling: How Parker Worth Went from Broke to a $22,000 Course Launch Become a Media Maven Podcast JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
Million Dollar Weekend: How To Launch A Successful Business In 48 Hours with Noah Kagan, CEO of AppSumo 28:57

cách đây 1 year trước28:57

28:57

E69: Imagine creating a million dollar business in just 48 hours. Today, host Yong-Soo ( @YongSooChung ) is joined by a special guest Noah Kagan ( @noahkagan ), the CEO of AppSumo.com. Noah will discuss his new book "Million Dollar Weekend" and explain how he used these strategies and tactics to build AppSumo, a near 9-figure business. On today’s episode, you’ll learn: - How to Validate Your Ideas - The One-Minute Business Model - The Million-Dollar Weekend Framework - How to Scale Your Business Successfully Don't miss out on this one! *** SPONSORS: Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Principles of Business Growth: "You find a problem people really want, And you'd be patient to continually keep delivering for those people." — Noah Kagan (22:19) Strategic Approach to Business Expansion: "Have a very limited amount of experiments that you think will be your future growth. And then having a list of experiments you think you can do to find those people, doing them over literally 30 days after you have business success, finding the one that works and then continuing that one." — Noah Kagan (24:06) *** LINKS: How to Find Your Next Million-Dollar Business Idea Million Dollar Weekend JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
Master the Power of Relational Capital with Jay Abraham 38:00

cách đây 1 year trước38:00

38:00

E68: Ever wonder how to grow your business profits just by leveraging relationships and strategic partnerships? Today, host Yong-Soo ( @YongSooChung ) is privileged to have a very special guest, Jay Abraham ( @RealJayAbraham ), the Owner of Abraham Group and America’s Highest Paid Marketing Consultant. Jay will discuss the concept of Relational Capital, one of the most powerful, yet misunderstood concepts in business. Abraham shares anecdotes and real world examples of creative partnerships where both parties benefited mutually without exchanging money. On today’s episode, you’ll learn: - The 8 Different Types of Deals - How to Pitch to Potential Partners - How to Leverage Relational Capital - Why Relational Capital is Underrated Don't miss out on this one! *** SPONSORS: Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: The Power of Endorsement: "When somebody has a hard-won credibility or trust with a target audience that you also want to reach, rather than going to the outside market and speculating money on advertising, if you can first find out who already has the relationship with that audience, who's already gone through all the credibility building. You can get the benefit of all of that accrued to you instantaneously for nothing and only pay for results." — Jay Abraham (06:58) Leveraging External Resources: "You're using everybody else's relationships with their audience, their distribution channels, their databases, their brand association, their salesforces, their retailers, their distributors, their assets, and you can get access to millions, tens of millions, hundreds of millions of dollars for no investment or risk." — Jay Abraham (14:24) *** LINKS: From Bankruptcy to Millionaire in 2 Years: How Tibo Louis-Lucas Built and Sold TweetHunter & Taplio for Multi-Millions JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
How to Hire the Best Operators for Your Personal HoldCo 24:01

cách đây 1 year trước24:01

24:01

E67: What if I told you hiring the right operator for your PHC could supercharge your business? But get it wrong, and it could all go up in flames. Even worse, it could get swiped right from under you. Sounds crazy, doesn't it? But believe me, I've lived that story. I've spent the last four years taking notes, testing strategies, and refining my hiring process. On today's episode, I can finally say that I know how to hire the right operator. It's a delicate balance because you need someone who's fiercely independent, but at the same time, unwaveringly loyal to you. I will also share timeless lessons and tactical tips that will help you navigate the complex landscape of hiring an operator and building a successful business. On today’s episode, you’ll learn: - Irony of Hiring a Great Operator - How to Identify a Great Operator - The Two Paths of Hiring an Operator - The Pros and Cons of Both Hiring Paths This episode is a real game-changer! *** SPONSORS: Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Entrepreneurial Spirit in Business Operations: "Because I want the operator to feel a degree of ownership of the business they're handling. Yeah. I chose my words carefully there. I want them to feel a degree of ownership, but at the same time, I also want them to be fiercely loyal to me." — Yong-Soo Chung (05:03) Employee Profit Sharing and Loyalty: "I found that implementing a profit sharing program enhances the sense of autonomy, ownership, and loyalty almost instantly. Because I am, in fact, directly giving them a part of my business's success. Because I am, in fact, directly aligning incentives to benefit everyone involved in the business." — Yong-Soo Chung (08:35) *** LINKS: I – We – They Framework: How I Scale My Personal HoldCo JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
From $0 to $10M ARR in Six Months: The Growth Playbook of Hunter Hammonds, Co-Founder & CEO of Assembly Ventures 31:44

cách đây 1 year trước31:44

31:44

E66: How did Assembly Ventures, from nothing but dreams and passion, pull in a crazy $10 million in less than six months? Call it nuts. Call it ambitious. Call it a crazy result. But it happened, my friend, it happened. Today, host Yong-Soo ( @YongSooChung ) sits down and spills the beans with Hunter Hammonds ( @_hunterhammonds ), the CEO and Co-Founder of Assembly Ventures. Hunter shares his business flywheel—Strategy, Execution, and Amplification. Hunter also talks about focusing on quality over mere publicity, building long-term relationships with creators, and overall operation and HoldCo structuring strategies. On today’s episode, you’ll learn: - The 3 Pillars for Teams Operation - How to Scale Businesses Successfully - The 3 Flywheel Components of a Business - How to Partner Up with Large Content Creators Don't miss out on this one! *** SPONSORS: Castmagic - Enjoy an exclusive 30% discount for your first 3 months with the code FOUNDERS30 . GrowthJet - Work with a boutique third-party logistics provider (3PL) for your e-commerce brand that'll pick, pack, and ship your orders hassle-free. *** EXCERPTS: Effective Strategy Approach: "So I think there's a lot of trust in what we're doing right now because of the approach we've taken and the people that we chose to partner with first vs. doing something that's more of the celebrity-driven kind of vast-market creator approach." — Hunter Hammonds (15:58) Building a Strong Brand: "So instead of us launching a new brand and that detracting from the quality, every time we launch a new brand, we're pulling that playbook into that new space, that new service, using the learnings from this new service, or how we perform this particularly new niche creative thing and using that to inform the rest of the operations." — Hunter Hammonds (17:47) *** LINKS: Mastering the Art of Unsexy Entrepreneurship with Hold Co Owner Nick Huber, Founder of Bolt Storage & The Sweaty Startup JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
I – We – They Framework: How I Scale My Personal HoldCo 28:49

cách đây 1 year trước28:49

28:49

E65: In today's episode, I revisit and remake one of the popular episodes to date and to be honest, one of the most important concepts that all founders should know - the I – We – They Framework, which has accelerated my business growth and could do the same for yours. I'm sharing this framework that I developed to help me gain clarity on what I need to work on depending on the stage of my business. I wish that someone had taught me this framework 8 years ago when I first launched my first business. On today’s episode, you’ll learn: - How to Delegate Properly - 3 Stages of Growth for Every Business - How to Promote a Culture of Ownership - What Systems You Need to Scale Your Business This episode distills down many years of my own entrepreneurial experience into one short episode. Don't miss it! *** SPONSORS: Castmagic - Enjoy an exclusive 30% discount for your first 3 months with the code FOUNDERS30 . GrowthJet - Work with a boutique third-party logistics provider (3PL) for your e-commerce brand that'll pick, pack, and ship your orders hassle-free. *** EXCERPTS: Business Growth Phases: "In the 1st phase, you were a newborn, an infant, a toddler, flailing and grasping at everything and trying to gain a basic understanding of your business. In the 2nd phase, you're a child, making friends and allies and building relationships with the people around you, which means now it is time for you to grow, both literally and figuratively." — Yong-Soo Chung (18:28) Building an Ownership Culture: "Each employee should believe that they own a certain part of your business, and they are a 100% responsible for that part of the business. Just make sure that you aren't causing any decision making bottlenecks at the company when you do this." — Yong-Soo Chung (25:52) *** LINKS: Episode 25 - How To Turn Your Side Hustle Into a Million-Dollar Business as a Creator JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
How to Build and Scale Your Business: 11-Slide Business Plan with Brandon White 30:11

cách đây 1 year trước30:11

30:11

E64: In the world of startups, everyone wants that magic formula to get their business off the ground and scaling fast. But all too often, business plans end up as complicated, unwieldy documents that feel overwhelming to create and follow. Today, host Yong-Soo ( @YongSooChung ) goes behind the scenes with Brandon White ( @BrandonCWhite ). He generously shared his unique 11-slide business framework with us. Inspired by the simplicity of four baseline elements jotted down on a napkin, Brandon leads us through the ins and outs of his clever road map, unlocking the potential to simplify even the most complex of business concepts. On today’s episode, you’ll learn: - 4 Key Ingredients of a Business - Importance of a Good Elevator Pitch - The 11-Slide Business Plan Framework - How to Clearly Define a Problem and Solution Don't miss out on this one! *** SPONSORS: Castmagic - Enjoy an exclusive 30% discount for your first 3 months with the code FOUNDERS30 . GrowthJet - Work with a boutique third-party logistics provider (3PL) for your e-commerce brand that'll pick, pack, and ship your orders hassle-free. *** EXCERPTS: Efficient Business Planning: "If you can build this framework 11 slides, you basically are ready to build a new company or launch a new product or service. And you could be an intrepreneur and easily use this too. And that's sorta how it came up. It's a mix and match of all of my experience in failures and and what worked." — Brandon White (01:08) The Four Principles: "We sit down and he pulls out a pen, flips the napkin over and he's like, writes down four things, product, people, market and financing. He said, let's build your plan right here. That was really my first lesson on the quote, air quotes for those of you listening, the modern business plan or framework." — Brandon White (05:05) *** LINKS: Unlocking the Power of the MAPS Framework: Mindset ➜ Audience ➜ Product ➜ Scaling JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
From Hobby to Personal HoldCo: How I Built My Personal Holding Company (BONUS) 2:14:44

cách đây 1 year trước2:14:44

2:14:44

E63: Happy Holidays! We're taking a one-week break from our regularly scheduled programming. But, we're not leaving you high and dry this week! I was fortunate enough to be invited to my friend and fellow entreprenuer Brandon White's ( @BrandonCWhite ) recording studio in Half Moon Bay a few weeks ago. If you can believe it, we talked for over 2 hours! We dove deep into several topics including the inflection points of my own entrepreneurial journey. We also went into depth about Personal Holding Companies and how Brandon essentially has one himself! This episode brings actionable insights on audience building, creating irresistible product offers, and achieving success in the midst of uncertainty. On today’s episode, you’ll learn: - Importance of Networking in Business - The Importance of Building Trust Online - How to Build a Personal Holding Company - Social Media Strategies for Business Growth This episode is not to be missed! *** SPONSORS: Castmagic - Enjoy an exclusive 30% discount for your first 3 months with the code FOUNDERS30 . Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Importance of Delegation in Entrepreneurship: "You're monitoring, but you and you're there in case they need to. They need you for something, but you're not in the day-to-day operations, and that's where you wanna be ultimately." — Yong-Soo Chung (38:14) Building Trust Online: "Building trust is probably the hardest thing to do online right now because there's a lot of crazy people out there, and, they're all saying crazy stuff. And if you can build trust, that will make it so much easier for you. It just open a lot of doors." — Yong-Soo Chung (01:51:20) *** LINKS: The Brandon White Show JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
How to Find Your Next Million Dollar Business Idea 24:22

cách đây 1 year trước24:22

24:22

E62: Ever scratch your head wondering what business you should start next? Yeah, we've all been there. Today, host Yong-Soo ( @YongSooChung ) takes us on a solo flight as he unravels the simple decision-making process that led him to create his successful businesses. From his venture into startups after Wall Street to the unexpected success of Urban EDC. He shares his invaluable insights and practical advice on identifying micro and macro forces to help you succeed, validating business ideas, and creating your luck in entrepreneurship. On today’s episode, you’ll learn: - Finding Your Niche - How to Turn Passion into Profession - How to Identify Micro and Macro Forces - Importance of Leveraging Social Platforms This episode is a real game-changer! *** SPONSORS: Castmagic - Enjoy an exclusive 30% discount for your first 3 months with the code FOUNDERS30 . Spotted by Humphrey - If you have a dog, sniff out the DEAL$ and wag-worthy finds at Spotted by Humphrey. Use code FIRSTCLASS15 to get 15% off your next order. *** EXCERPTS: Economic Forces and Personal Development: "Micro forces are internal motivations that add up over time and space to give you direction. Macro forces on the other hand are beyond your control and determine how much momentum your idea will have when you launch it." — Yong-Soo Chung (03:32) Identifying Personal Entrepreneurial Opportunities: "Because what you buy is often a pretty good indicator of what might make a good entrepreneurial venture for you... Money and time are the two resources that determine literally everything about our lives. So ask yourself, what do I spend my free time doing? Chances are the answer to this question will intersect a lot with your credit card statement." — Yong-Soo Chung (06:07) *** LINKS: Episode 25 - How To Turn Your Side Hustle Into a Million-Dollar Business as a Creator JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

1
The Art of Storytelling: How Parker Worth Went from Broke to a $22,000 Course Launch 29:24

cách đây 1 year trước29:24

29:24

E61: Many entrepreneurs out there who are hustling to build their online presence often hit a roadblock in their creators journey. Like, they're missing a trick that could change the game for them. Growing your audience? That's no walk in the park. So many creators end up feeling stuck. Today, host Yong-Soo ( @YongSooChung ) sits down with the amazing Parker Worth ( @worth_parker ), who went from being dead broke to launching a storytelling course that earned him an amazing $22,000! He shared invaluable tips and tricks that are guaranteed to skyrocket your approach to building your brand's story. On today’s episode, you’ll learn: - Art of Storytelling - Power of Personal Network - How to Use Storytelling for Business - How to Create Genuine Relationships Online Trust me, this episode is the real deal. *** SPONSORS: Castmagic - Enjoy an exclusive 30% discount for your first 3 months with the code FOUNDERS30 . GrowthJet - Work with a boutique third-party logistics provider (3PL) for your e-commerce brand that'll pick, pack, and ship your orders hassle-free. *** EXCERPTS: Power of Storytelling: "So it's like this multicentral, multidimensional skill that not only applies to communication, but in business. It's in marketing. It's in education. It's literally everywhere and it's a skill that overlaps into everything." — Parker Worth (04:42) The Essence of Storytelling: "A story requires both a speaker and a listener, the storyteller and an audience." — Yong-Soo Chung (23:02) *** LINKS: Episode 39 - $250 Million Dollars in Sales: Colin Chung's Copywriting Secrets Revealed ParkerWorth.com JOIN: First Class Founders Premium Membership DOWNLOAD: Hyper-Visuals For Our Episodes (Free) *** FOLLOW / REVIEW: - Follow - Leave 5-star review *** CONNECT W/ YONG-SOO: - X - Threads - LinkedIn - Newsletter *** First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like: Future of Newsletters with Tyler Denk, Founder & CEO at Beehiiv From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry ...…

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First Class Founders: Creators | Solopreneurs | Personal HoldCo « » Don't Make The Same Mistakes I Did — What I Wish I Knew About Content Creation and Personal Branding

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Don't Make The Same Mistakes I Did — What I Wish I Knew About Content Creation and Personal Branding