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#15 Mastering Organic and Original Content Marketing with Andy Crestodina: SEO, AI, and Content Strategies
Manage episode 432804126 series 3587007
Nội dung được cung cấp bởi Luke Szkudlarek. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Luke Szkudlarek hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Andy Crestodina, a renowned expert in SEO and content marketing, shares his wealth of knowledge and experience in this insightful episode. Andy has been at the forefront of digital marketing for years, and his systematic approach to SEO and content creation is nothing short of impressive.
We delve into the evolving role of marketing agencies and the impact of AI on SEO. Learn his detailed collaborative workflow for creating original content that lives forever and how small businesses can leverage AI to boost their enquiries.
Connect with Andy here: https://www.linkedin.com/in/andycrestodina/
Chương
1. Introduction and Guest Background (00:00:00)
2. Evolution of an Agency Founder (00:01:00)
3. Trends and Tools in Marketing (00:02:28)
4. AI in Content Creation (00:03:45)
5. Content Quality and Differentiation (00:05:59)
6. Impact of Content on Business (00:12:57)
7. AI's Role in SEO and Future Predictions (00:20:48)
8. Navigating Marketing Anxiety (00:23:51)
9. Challenges in Measuring Performance (00:24:10)
10. The Future of Data and Analytics (00:24:50)
11. Client Education and Misconceptions (00:26:11)
12. Action-Oriented Data Analysis (00:30:05)
13. Exploring GA4 and Other Tools (00:34:39)
14. Balancing Work and Personal Life (00:44:10)
25 tập
Chia sẻ
