Startup Fridays S4 Ep21: Amit Gupta on sticking to his by-the-pincode approach to scaling Yulu

Forbes India - The Startup Fridays Podcast

In this episode, Amit Gupta, co-founder and CEO of Yulu Bikes, gives us an update on how the electric moped venture will continue its pincode-by-pincode approach to growth. Earlier this year, Yulu added a battery-as-a-service business, called Yuma. Yulu has also entered the OEM business, with Bajaj Auto making the Yulu Wynn, a more stylish version of the Yulu Miracle, that consumers can buy for about ₹55,000 upfront, and then subscribe to a battery and mobility plan.

Amit expects to go from about 25,000 of Yulu’s low-speed scooters on Indian roads at the time we spoke, in September, to about a 100,000 by June or so next year. He also expects Yulu to hit breakeven this year.