Why Are Google Reviews Important When Running Google Ads? Google Ads Strategy With Kyle Sulerud podcast

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Nội dung được cung cấp bởi AdLeg Inc. and Kyle Sulerud. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được AdLeg Inc. and Kyle Sulerud hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

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This Is Woman's Work with Nicole Kalil

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How To Pitch Yourself (And Get A Yes) | 300 27:52

cách đây 7 ngày trước27:52

27:52

We made it— 300 episodes of This Is Woman’s Work ! And we’re marking this milestone by giving you something that could seriously change the game in your business or career: the skill of pitching yourself effectively. Whether you’re dreaming of being a podcast guest, landing a speaking gig, signing a client, or just asking for what you want with confidence—you’re already pitching yourself, every day. But are you doing it well? In this milestone episode, Nicole breaks down exactly how to pitch yourself to be a podcast guest … and actually hear “yes.” With hundreds of pitches landing in her inbox each month, she shares what makes a guest stand out (or get deleted), the biggest mistakes people make, and why podcast guesting is still one of the most powerful ways to grow your reach, authority, and influence. In This Episode, We Cover: ✅ Why we all need to pitch ourselves—and how to do it without feeling gross ✅ The step-by-step process for landing guest spots on podcasts (and more) ✅ A breakdown of the 3 podcast levels: Practice, Peer, and A-List—and how to approach each ✅ The must-haves of a successful podcast pitch (including real examples) ✅ How to craft a pitch that gets read, gets remembered, and gets results Whether you’re new to pitching or want to level up your game, this episode gives you the exact strategy Nicole and her team use to land guest spots on dozens of podcasts every year. Because your voice deserves to be heard. And the world needs what only you can bring. 🎁 Get the FREE Podcast Pitch Checklist + Additional Information on your Practice Group, Peer Group, and A-List Group Strategies: https://nicolekalil.com/podcast 📥 Download The Podcast Pitch Checklist Here Related Podcast Episodes: Shameless and Strategic: How to Brag About Yourself with Tiffany Houser | 298 How To Write & Publish A Book with Michelle Savage | 279 How To Land Your TED Talk and Skyrocket Your Personal Brand with Ashley Stahl | 250 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

Google Ads Strategy with Kyle Sulerud « »
Why are Google Reviews Important When Running Google Ads?

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Nội dung được cung cấp bởi AdLeg Inc. and Kyle Sulerud. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được AdLeg Inc. and Kyle Sulerud hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

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#Entrepreneur #Business #Marketing #AdLeg Inc #Kyle Sulerud #Googleads #Youtubeads

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Why are Google Reviews Important When Running Google Ads?

Google Ads Strategy with Kyle Sulerud

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published cách đây 5 năm trước

Chia sẻ

MP3•Trang chủ episode

Nội dung được cung cấp bởi AdLeg Inc. and Kyle Sulerud. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được AdLeg Inc. and Kyle Sulerud hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

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111 tập

#Entrepreneur #Business #Marketing #AdLeg Inc #Kyle Sulerud #Googleads #Youtubeads

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Selling Your Marketing Business with Kenny Schumacher 31:03

cách đây 4 years trước31:03

31:03

In this episode, Kyle chats with Kenny Schumacher about selling marketing businesses. Kenny has founded and sold two businesses, growing his largest to 60+ on the team, and through delegation, was able to run the business with

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White Labeling Google Ads with Steve Alfano 30:52

cách đây 4 years trước30:52

30:52

In this episode, Kyle talks with Steve Alfano from Alfano Marketing Solutions. Steve and his wife have their own marketing company they run ads for other agencies. He's been in the business for over nine years! https://www.alfanomarketingsolutions.com/

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Google Ads for Investment Banking (...and for Partying!) with David Shapiro 28:48

cách đây 4 years trước28:48

28:48

From running ads for parties to investment banking, David Shapiro joined me to talk about Google Ads. David is the CMO of a $4 billion investment bank, so he gives insight into a different side of Google Ads. davidshapiro.net https://www.linkedin.com/in/davidshapironyc/

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A Google Ads Optimization Strategy Most People Overlook 8:20

cách đây 4 years trước8:20

8:20

In this episode, Kyle shares a lesson on scrutinizing high-impression keywords from his course, Elite Local Ads. Read the blog here: https://googleadsstrategy.com/a-google-ads-optimization-strategy-most-people-overlook

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What Makes a Good Keyword? 10:55

cách đây 4 years trước10:55

10:55

In this episode, Kyle answers the question: "What makes a good keyword?"

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How To Get A Google Ads Account Unsuspended? 17:38

cách đây 4 years trước17:38

17:38

In this episode, Kyle answers the following question: In regards to Google Adwords Suspension: Suspicious activity in payments, what are the possible reasons and the steps to getting it unsuspended? https://googleadsstrategy.com/qa-google-suspension-suspicious-activity-in-payments/

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What Can I Do To Improve My YouTube Ads Results? 10:43

cách đây 4 years trước10:43

10:43

In this episode, Kyle answers the question: "How can I optimize my YouTube Ads?" https://googleadsstrategy.com/qa-optimizing-youtube-ads/

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How To Optimize Google Ads With Limited Data 13:48

cách đây 4 years trước13:48

13:48

In this episode, Kyle answers the following question: How can you optimize Google Ads when you have limited data? http://googleadsstrategy.com/how-to-optimize-google-ads-with-limited-data/

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How Are iOS 14 Changes Affecting Google Ads? 15:44

cách đây 4 years trước15:44

15:44

In today's episode, Kyle answers the question: How are iOS 14 changes affecting Google Ads? http://googleadsstrategy.com/how-are-ios-14-changes-affecting-google-ads

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What Happens if You Run Two Identical Campaigns with Different Bid Strategies? 10:59

cách đây 4 years trước10:59

10:59

In this podcast, Kyle answers the question: Can you run identical campaigns with different bid strategies? http://googleadsstrategy.com/what-happens-if-you-run-two-identical-campaigns-with-different-bid-strategies

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What's Your Process Before Scaling a Campaign? 9:19

cách đây 4 years trước9:19

9:19

In this podcast, Kyle answers the question: What is the process you go through before scaling a campaign? What are the key touch points in terms of optimizing a campaign before it's ready to scale? http://googleadsstrategy.com/whats-your-process-before-scaling-a-campaign/

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YouTube Ads Hooks with Dean Graziosi 17:59

cách đây 4 years trước17:59

17:59

In this podcast, I talk to Dean Graziosi about YouTube Ads, hooks, and the Own Your Future Challenge. This discussion is packed with value for those of you working hard on your YouTube Ads and trying to stand out against the sea of competitors. Sign up for the Own Your Future challenge by visiting https://adleg.com/dean…

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Do Negative Keywords Still Block Hidden Search Terms? 5:27

cách đây 4 years trước5:27

5:27

In this video, Kyle answers the question: Can you still put poor search terms in negative keywords? http://googleadsstrategy.com/do-negative-keywords-still-block-hidden-search-terms/

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How to Get Coaching Clients From Google Ads 7:11

cách đây 4 years trước7:11

7:11

In this episode, Kyle answers the question: How can I gain coaching clients from Google Ads? http://googleadsstrategy.com/how-to-get-coaching-clients-from-google-ads/

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When & How to Focus on Google Ads? 9:03

cách đây 4 years trước9:03

9:03

In this episode, Kyle answers the question: Are there any resources you’re aware of for someone new to Google ads (and someone for whom advertising is only one of the many things I have to focus on each day!)? Elite Local Ads: https://www.adleg.com/elite-local-ads 14 Day Audit: http://adleg.com/googleadsaudit…

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Google Ads Strategy with Kyle Sulerud

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Will My Account Be Suspended For Repeated Policy Violations? 4:40

cách đây 5 years trước4:40

4:40

In this episode, Kyle answers the questions: Will adding a trademark word in the ad copy be a policy violation? How many instances of ad policy violations will Google allow before an account gets suspended? Is the suspension reinstatable? Can you reach out to Google for support? Can you ask Google why your ads are getting disapproved? Check out the blog: http://googleadsstrategy.com/will-my-account-be-suspended-for-repeated-policy-violations?…

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Google Ads Strategy with Kyle Sulerud

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What Bidding Strategy To Use In Remarketing Campaigns? 5:57

cách đây 5 years trước5:57

5:57

In this episode, Kyle answers the questions: What's the right "goal" to use when setting up a remarketing campaign? What's the right strategy to use for a marketing campaign? What is the advantage of Cost Per Click (CPC) strategy? In what situations can CPC be more competitive? Check out the blog: http://googleadsstrategy.com/what-bidding-strategy-to-use-in-remarketing-campaigns?…

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Google Ads Strategy with Kyle Sulerud

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Should I Bid For The Top Position If I Have A Limited Budget? 6:16

cách đây 5 years trước6:16

6:16

In this episode, Kyle answers the questions: If you have a very limited budget, does it make sense to not bid in the top spot or two for a search ad? Will clicks from the lower position convert better? Should you aim for the top position at all times? What does it mean when you're losing clicks due to budget? What does it mean when you're losing clicks due to rank? Check out the blog here: http://googleadsstrategy.com/should-i-bid-for-the-top-position-if-i-have-a-limited-budget…

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Google Ads Strategy with Kyle Sulerud

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Google's Move To Hide Search Terms From Us 10:09

cách đây 5 years trước10:09

10:09

In this episode, Kyle answers the questions: What is Google’s latest update about Search Term Report? Did Google mention the “significant” number of users What is the estimated % rate of insignificant searches? Is this update good or bad for advertisers? Are all advertisers experiencing the same disadvantage? Or just a chosen few?…

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Google Ads Strategy with Kyle Sulerud

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My Competitor is Violating Policies by Serving Multiple Ads at Once 8:22

cách đây 5 years trước8:22

8:22

In this episode, Kyle answers the questions: What is Google’s take on double serving ads? Why do companies run double-serving ads despite the high cost of advertising? How do you go up against someone who is running three different ads against your single ad? Read the blog here: http://googleadsstrategy.com/my-competitor-is-violating-policies-by-serving-multiple-ads-at-once/…

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Google Ads Strategy with Kyle Sulerud

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How to Get Started on Google Ads With a Shoestring Budget? 9:31

cách đây 5 years trước9:31

9:31

In this episode, Kyle answers the following questions: Can a budget of $10 per day still work if the competition is high? Can you get cheaper traffic by using a bunch of long-tail keywords? Should you really just depend on paid traffic even if you have a low budget? Why do some keywords cost more than the others? Read the blog here: http://googleadsstrategy.com/how-to-get-started-with-google-ads-with-a-shoestring-budget/…

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Google Ads Strategy with Kyle Sulerud

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How To Target People Who Aren't Searching For My Products? 7:55

cách đây 5 years trước7:55

7:55

In this episode, Kyle answers the questions: Is there a way to find and use keywords with search intent if nobody is searching for it? At what instance is Google Search Ads not good to use? When is it more beneficial to use Display Ads, Youtube Ads, and Facebook Ads? Read the blog: https://googleadsstrategy.com/how-to-target-people-who-arent-searching-for-my-products…

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Google Ads Strategy with Kyle Sulerud

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What is the Best Approach to Setting Up Conversion Tracking? 5:26

cách đây 5 years trước5:26

5:26

In this episode, Kyle aims to wipe out the confusion in the conversion tracking set up in Google Ads. He answers the question 'What is the best approach for tracking lead conversions from a 'Thank You' page?'. Read the blog here: https://googleadsstrategy.com/what-is-the-best-approach-to-setting-up-conversion-tracking/?preview_id=1578&preview_nonce=6b023905c5&preview=true…

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Google Ads Strategy with Kyle Sulerud

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Systematizing Google Ads with Mike Lannen 21:43

cách đây 5 years trước21:43

21:43

In this episode, Kyle talks to Mike Lannen, the CEO of Eternity, an agency that specializes in web development, branding, and digital marketing. Mike shares his insights about: How they were able to cope with the remote work set up during the COVID19 pandemic. The type of clients they are currently working with. The secret sauce in retaining clients. How long it takes to see results from SEO for a newly-launched website. Software(s) they use for researching keywords for a new client. The software they use for tracking the results of their digital marketing campaign. What’s his stand on the theory that Google Ads has an effect on SEO. Episode notes and transcript: https://googleadsstrategy.com/systematizing-google-ads/…

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Google Ads Strategy with Kyle Sulerud

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Discussing CBD, HVAC, Smart Shopping, & More with Michael Norris 35:23

cách đây 5 years trước35:23

35:23

In this episode, Kyle interviews Michael Norris, the CMO of Youtechagency.com. He shares some insights about: How to let Google approve ads about CBD products. Their main client acquisition channels these days. The industries of their current clientele. The stark difference between how they handled their clients then and now. What he thinks about Smart Shopping campaigns. The ideal ad spend budget in order for smart shopping campaigns to actually work. (The general rule that they apply) What he thinks about Google's AI. Will it ever take over human intervention when it comes to handling Google campaigns? Episode notes and transcript: https://googleadsstrategy.com/discussing-cbd/…

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Google Ads Strategy with Kyle Sulerud

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Google Ads $0.01 Clicks (in 2002), Guaranteed Conversion Bidding, & More with Kevin De Vincenzi 20:04

cách đây 5 years trước20:04

20:04

In today's podcast episode, Kyle interviews Kevin De Vincenzi, the CEO of Rapid Response Marketing. Kevin has been at the internet marketing game since 1996. He shares his insights about display campaigns and guaranteed conversion bidding. This interview is loaded with takeaways from a guy who started using Google AdWords way back when Google was still charging a penny per click (and he was advertising pagers...yes, PAGERS). Episode notes and transcript: https://googleadsstrategy.com/google-ads-penny-clicks-and-more/…

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Google Ads Strategy with Kyle Sulerud

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Make Each Click Count Using Google Shopping with Andy Splichal 27:16

cách đây 5 years trước27:16

27:16

In this episode, Kyle talks to Andy Splichal, the founder of True Online Presence. He's also the founder of a membership training platform called the Academy of Internet Marketing and the author of a new book: Make Each Click Count using Google Shopping. He is going to answer: What are some of the main things that Google Ads managers should consider? What should they be doing in order to have the best chance for success with their Google ads? Are there certain types of products or certain price points that work better with Google Shopping? What are some of the biggest mistakes people make when they run Google Ads on their own? Episode notes and transcript: https://googleadsstrategy.com/make-each-click-count-using-google-shopping/…

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Google Ads Strategy with Kyle Sulerud

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Google Ads for Nonprofits with Tim Tompkins 18:21

cách đây 5 years trước18:21

18:21

In this episode, Kyle interviews Tim Tompkins, a Senior Digital Strategist at CauseInspiredMedia.com. Among other things, he will answer the questions: What is Google Ad Grants? How much are Google Ad Grants? Are there restrictions on Google Ad Grants? How can nonprofit organizations benefit from Google Ad Grants? Where does Cause Inspired Media find nonprofit organizations as clients? What are the requirements that nonprofits must meet if they are using Google Ad Grant money? What are the bidding strategies that should be implemented? Episode notes and transcript: https://googleadsstrategy.com/google-ads-for-nonprofits/…

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Google Ads Strategy with Kyle Sulerud

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YouTube Ads for Brick & Mortar Businesses with Nicholas Ayers 53:21

cách đây 5 years trước53:21

53:21

In this episode, Kyle's guest, Nicholas Ayers (owner of Made You Look Video Marketing), shares the advantages of video marketing and Youtube ads, along with great advice about copywriting.

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Google Ads Strategy with Kyle Sulerud

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Best Ways To Scale Google Shopping Campaigns 6:42

cách đây 5 years trước6:42

6:42

In this episode, Kyle's guest, Nik Armenis, shares some advice on how to scale Google Shopping campaigns. Episode notes and transcript: https://googleadsstrategy.com/best-ways-to-scale-google-shopping-campaigns/

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Google Ads Strategy with Kyle Sulerud

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Why Not Target My Competitors' Names? 9:25

cách đây 5 years trước9:25

9:25

In this episode, Kyle answers the question: What are the advantages and disadvantages of targeting competitors' names when running Google ads? Episode notes and transcript: https://googleadsstrategy.com/why-not-target-my-competitors-names/

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Google Ads Strategy with Kyle Sulerud

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Google Ads for Locksmiths with David Edwards 17:14

cách đây 5 years trước17:14

17:14

In this episode, Kyle’s guest, David Edwards, answers the questions: What kind of Google ads campaign is the biggest mistake for locksmiths? What is “Google Guaranteed” and how does it affect campaigns for locksmiths? Is click fraud a real concern for locksmiths? Episode notes and transcript: https://googleadsstrategy.com/google-ads-for-locksmiths/…

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Google Ads Strategy with Kyle Sulerud

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Navigating Your Google Ads Campaigns Through COVID-19 9:22

cách đây 5 years trước9:22

9:22

In this episode, Kyle shares some insights on what you should be considering when running your ads in the thick of the COVID-19 pandemic. How should you run Google Ads differently as compared to what you were doing in the last month, week, or days? https://www.youtube.com/watch?v=0qCzfg6oBz8

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Google Ads Strategy with Kyle Sulerud

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Am I Bidding Against Myself? 6:41

cách đây 5 years trước6:41

6:41

In this episode, Kyle answers the questions: Can your smart campaign ever beat your search campaign in the same account? Is it advantageous to have multiple campaigns in one account? Episode notes and transcript: https://googleadsstrategy.com/am-i-bidding-against-myself/

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Google Ads Strategy with Kyle Sulerud

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How Can I Get Started with Google Ads for eCommerce? 6:45

cách đây 5 years trước6:45

6:45

In this episode, Kyle's guest, Nik Armenis answers the questions: When you’re just starting out, how should you set up your campaign? How should you remarket on Google? Why should you start remarketing on the YouTube network? What’s the best practice when running Google Shopping ads? Episode notes and transcript: https://googleadsstrategy.com/how-can-i-get-started-with-google-ads-for-ecommerce…

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Google Ads Strategy with Kyle Sulerud

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When Will Manual Campaign Optimization Become Counterproductive? 8:57

cách đây 5 years trước8:57

8:57

In this episode, Kyle answers the questions: Is there actually a future where manually touching anything in a campaign going to be counterproductive? Can the best human do better than the best machine? Will Google ads still have continual success without the human element? Should humans work with or against Google’s AI? Episode notes and transcript: https://googleadsstrategy.com/when-will-manual-campaign-optimization-become-counterproductive/…

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Google Ads Strategy with Kyle Sulerud

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How Is The Coronavirus Affecting Google Ads? 21:17

cách đây 5 years trước21:17

21:17

In this episode, Kyle talks about how the coronavirus has affected businesses, especially when comes to running Google ads. Episode notes and transcript: https://googleadsstrategy.com/how-is-coronavirus-affecting-google-ads/

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Google Ads Strategy with Kyle Sulerud

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Google Ads for Car Dealerships with Todd Friedman 21:12

cách đây 5 years trước21:12

21:12

In this episode, Kyle's guest, Todd Friedman of Altura Digital Solutions answers the questions: What are the top three things that car dealerships should be focusing on with their Google ads? How important is video marketing for any business? How competitive is the automotive industry when it comes to Google Ads? What are the 3 tiers in automotive advertising? How can you stay updated with the latest news in the automotive industry? Episode notes and transcript: https://googleadsstrategy.com/google-ads-for-car-dealerships/…

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How and When To Use Portfolio Bid Strategies? 8:46

cách đây 5 years trước8:46

8:46

In this episode, Kyle answers the questions: What is a portfolio bid strategy? What are the available options in portfolio bid strategies? What are the 2 horrible bidding options that I won’t recommend? Should you always want to change your target CPA for an entire campaign or an entire account? What is the best way to run target CPA campaigns? Episode notes and transcript: https://googleadsstrategy.com/how-and-when-to-use-portfolio-bid-strategies/…

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When Should I Use Smart Shopping Campaigns? 4:52

cách đây 5 years trước4:52

4:52

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Google Ads Strategy with Kyle Sulerud

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What Is The Best Targeting To Layer For Display/YouTube Ads? 9:44

cách đây 5 years trước9:44

9:44

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Google Ads for Chiropractors with Fernando Vela 16:34

cách đây 5 years trước16:34

16:34

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Google Ads Strategy with Kyle Sulerud

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What Are Some Ways PPC Agencies Can Charge Clients? 17:12

cách đây 5 years trước17:12

17:12

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How to Hide Products From Google Shopping Ads? 4:27

cách đây 5 years trước4:27

4:27

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Google Ads Strategy with Kyle Sulerud

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Are You Using Audience Targeting in Your Google Search Campaigns? 15:43

cách đây 5 years trước15:43

15:43

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