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How to Structure & Streamline SEO Reports – with Natasha Burtenshaw-deVries
Manage episode 441914027 series 3599875
Nội dung được cung cấp bởi Lumar (formerly Deepcrawl). Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Lumar (formerly Deepcrawl) hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
In this episode, Lumar host (& Senior Technical SEO) Chris Spann discusses SEO reporting best practices with Natasha Burtenshaw-deVries, Director of Organic Growth at Flywheel Digital.
Better SEO reporting isn't necessarily about complex math but about aligning with client goals and simplifying the process. Natasha discusses the importance of focusing on what truly matters for clients or stakeholders — and how to educate them on interpreting SEO data correctly.
Tune in to hear Natasha's insights on building better SEO reports and the importance of being a strategic partner to clients.
About Human-First Digital:
In this podcast series, SEO expert Chris Spann speaks to the brightest minds in the world of website optimization. The HFD podcast is brought to you by Lumar. Learn more about Lumar’s full suite of SEO, web accessibility, and site speed tools at lumar.io
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Episode Links:
Follow Natasha Burtenshaw-deVries on LinkedIn: https://www.linkedin.com/in/natashaburtenshawdevries/
Follow Chris Spann on LinkedIn: https://www.linkedin.com/in/chrisspann/
Follow Lumar on LinkedIn: https://www.linkedin.com/company/lumarhq/
Explore Lumar’s website optimization platform: lumar.io
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Episode Timestamps:
00:00:07 – Introduction to Human-First Digital
00:03:28 – The Essence of Better SEO Reporting
00:08:06 – Understanding Client Needs for SEO Reports
00:10:28 – Simplifying SEO Reports for Better Insights
00:13:55 – Building Stronger Client Relationships
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