What is eco innovation?

Idea Time Innovation with Dr. Jo North

"We cannot solve our problems with the same thinking we used when we created them.” - Einstein

It’s brilliant that so many businesses want to be part of the solution when it comes to combating climate change and protecting natural resources through improving day-to-day processes.

And, as Einstein observed, new challenges call for new solutions.

In addition to Government decarbonisation target dates looming ever closer, consumers and communities are demanding more transparency and products that are environmentally and socially responsible.

Eco innovation is aimed at driving progress towards sustainable business models and green economic growth, through new technologies, services, products or processes.

Eco innovation involves:

• Thinking about the full life cycles of products and services, to gain maximum use from materials and retain their value in the economy
• Making strategic changes to build sustainability into the DNA of every business process
• Collaborating with customers, suppliers and partners to drive sustainability across the full supply chain

In this show, I’ll be giving an overview of what eco innovation is and sharing some examples of eco innovation in business.

#ecoinnovation #sustainableinnovation #sustainablility #innovation #entrepreneurship