069 - Mike Matuz on Fitness, Marketing, and Digital Disruption

IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

Nội dung được cung cấp bởi Dominick Sirianni. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Dominick Sirianni hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

9y ago 41:24

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“An educated consumer is a plus” - Mike Matuz

In this Conversation We Cover:

- The disruption of the fitness landscape.

- How fitness trainers need to think about their business.

- The role of fitness professionals to their clients.

- Why an educated consumer is a good thing.

- How FSF utilizes gamification to keep clients engaged.

- The direction that fitness is going with the revolution of functional movement.

Mike (@playmakergrp) started working as a personal trainer in several different sports clubs while attending college at Chapman University. There, as a collegiate athlete he used his sports background to create a variety of innovative training systems for his clients. After graduating, Mike received a Bachelor of Science Degree in Marketing from Chapman University along with several National accreditations in health, fitness, nutrition, and wellness.

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#Business #Marketing #Digital #Email #Facebook #Internet #Leadership #Mobile #Social #Dominick Sirianni #Entrepreneur #Podcasting Education