Brand Awareness

IWantBusiness - Small Business Podcast

This episode, we're talking about brand awareness for your small business. -Our tool of the episode is Google Alerts. Spy on the entire internet to find out what people are saying about you and your company. (You can use this to your advantage.) -In our Deep Dive, we focus on Branding: what it is, why you need it, and how to build it for your small business. (You don't even have to spend $1 million on a new logo like Pepsi did.) -Craig dominates in our trivia episode and the guys fail at pronouncing "[Kaley] Cuoco." (It's "kwo-ko," in case you were wondering.)