What's the difference between a strategist and a marketer?

Marketing Espresso

In this episode I am answering another one of your burning questions!
So what is the difference between a marketer and a strategist - this is quite the question!
So I am breaking it down by highlighting the different roles and specialised skill sets that exist within marketing, and how to find the right person for you, or how to identify what you might need in the way of a marketer!
It all starts with understanding your business goals, and the distinct roles that strategists and marketers play in the landscape of business strategy and execution.
The episode also touches on the value of understanding consumer behaviour and human psychology in effective marketing.

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This podcast has been produced and edited by Snappystreet Creative