Jenaro Diaz on How Marketing Agencies are Approaching Web3

Marketing Meets Web3 by Step3

Join us as we converse with the insightful Jenaro Diaz, Chief Innovation Officer at Minero, who shares his journey from web design to digital marketing and his budding interest in Web3 technology. Unravel how this technology revolutionizes marketing and certification, and the pivotal role it plays in the future of the internet.
Web3 is not just a trend, it's the future, and a strong online presence is no longer optional. We discuss this and more, with a special focus on the rise of pioneering agencies like Minero that are reshaping the landscape with innovative services such as custom minting platforms and blockchain certification for credentials. Ever heard about social tokens and reputation tokens? They're the new way to showcase achievements in various communities! Join us as we scout the frontiers of the ever-evolving digital landscape.
Fancy a world where your credentials and social connections are owned by you and cannot be lost, even if organizations cease to exist? This is the power of Web3 and blockchain technology. We discuss the potential battle lines being drawn between AI and human-powered certifications, and the importance of user experience in the adoption of Web3. We also take a deep look at the concerns and considerations surrounding web three campaigns and the crucial role of web two in these campaigns. Come aboard and explore with us, the fascinating digital future!
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Today's guest was Jenaro Diaz. Find him on Twitter
You can follow Nick Casares on Twitter

This content is for informational purposes only.
Do check our sponsor Step3 if you want to learn more about how Web3 can help companies create better communities for their users.

Chương

1. Exploring the Potential of Web3 Marketing (00:00:00)

2. Digital Self and Web Integration (00:11:02)

3. Certification, Credentials, and Web 3 (00:17:43)

4. Web Three Adoption Challenges and Considerations (00:25:31)