Product Development, Launches, and Lifecycle Management - A Conversation with Founder Karthik Suresh

Prodity: Product by Design

Nội dung được cung cấp bởi Kyle Evans. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Kyle Evans hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

1+ y ago 46:25

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Karthik worked at large companies like KCG and Facebook, and saw the difficulty of managing go-to-market and product launches. Which is partly why he co-founded Ignition, a hub for planning, executing, and measuring GTM launches. In this episode, we discuss product positioning, messaging, and taking products to market. We also discuss doing things that align with our purposes and personal long-term goals rather than just working for the sake of work.

Karthik Suresh

Karthik is the co-Founder of Ignition, the world’s first go-to-market platform that allows business to manage all stages of the product life cycle. Karthik has extensive experience building and launching products across consumer, enterprise, and data domains.

Links from the Show:

Website: HaveIgnition.com

LinkedIn: Karthik Suresh

Twitter: Karthik

Books: Build, Fooled by Randomness, Black Swan

More by Kyle:

Kyle's writing on Medium

Product by Design on Medium

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