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Do You Have a LEAK in Your Predictable Profit Strategy?
Manage episode 325560267 series 1308342
Not long ago, I was a guest coach for a business workshop where everyone was working on a poster-size post-it to map out our business for the next 12 months.
There were directions to map out your business goals, your offers, and your marketing strategy.
I started looking around the room to see where people needed help and I realized everybody in the room had a leaky business.
Their marketing plan was not working together.
Everyone’s marketing plan was a smattering of tactics… but there was no clear strategy to ensure that all that marketing effort was leading potential clients to their paid offers.
The minute I shared with them a different way to approach their marketing strategy, all the light bulbs went off as people could see why all the work they had put into marketing their business wasn’t generating real results.
Most people when they sit down and write out a marketing plan, they make a list of marketing to-dos. They need to have a newsletter and they need to blog… they need to do a podcast and they need to be posting on social media.
But a marketing to-do list isn’t a strategy unless it all works together to turn your community into paid clients.
Ready to fix the LEAK in your predictable profit strategy?
https://rachealcook.com/predictable-profit-strategy/
Are you running your business… or is your business running you?
It’s time to get your business in order so you can step into your role as a confident, in control CEO! Join Racheal Cook for this free 4-part training series May 20th-24th to sustainably scale your business with more ease and less stress.
RSVP at http://www.theceocollective.com/success
422 tập
Do You Have a LEAK in Your Predictable Profit Strategy?
Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs
Manage episode 325560267 series 1308342
Not long ago, I was a guest coach for a business workshop where everyone was working on a poster-size post-it to map out our business for the next 12 months.
There were directions to map out your business goals, your offers, and your marketing strategy.
I started looking around the room to see where people needed help and I realized everybody in the room had a leaky business.
Their marketing plan was not working together.
Everyone’s marketing plan was a smattering of tactics… but there was no clear strategy to ensure that all that marketing effort was leading potential clients to their paid offers.
The minute I shared with them a different way to approach their marketing strategy, all the light bulbs went off as people could see why all the work they had put into marketing their business wasn’t generating real results.
Most people when they sit down and write out a marketing plan, they make a list of marketing to-dos. They need to have a newsletter and they need to blog… they need to do a podcast and they need to be posting on social media.
But a marketing to-do list isn’t a strategy unless it all works together to turn your community into paid clients.
Ready to fix the LEAK in your predictable profit strategy?
https://rachealcook.com/predictable-profit-strategy/
Are you running your business… or is your business running you?
It’s time to get your business in order so you can step into your role as a confident, in control CEO! Join Racheal Cook for this free 4-part training series May 20th-24th to sustainably scale your business with more ease and less stress.
RSVP at http://www.theceocollective.com/success
422 tập
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