Episode 102: Lessons from an Experienced Entrepreneur with Bella Caetano
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Episode 102: 5 lessons from an experienced entrepreneur with Bella Caetano
Guest Name: Bella Caetano
Guest Bio:
Bellina Caetano is a women-owned business operating in Chicago since January 2018. Bella, the founder, moved to the U.S in the summer of 2016 with the intention of selling Brazilian made jewelry in the US. Through her designs, she aspired to promote awareness of Brazilian culture and craftsmanship. Despite her short amount of time in the U.S and limited resources, Bella took a big leap of faith and opened a 30 day pop-up in the 900 Shops on Michigan Avenue. After the pop-up resulted in a big success, Bella felt confident to sign her first one-year lease as the owner of the first and only Brazilian retail store on the Mag Mile. The business operated from the 900 shops for three years until December 2021. Pivoting the business to e-commerce and appointment based has led the brand to create a new experiential space in the heart of downtown.
Show Notes:
I am so excited to have my first guest on this podcast. Brazilian jewelry designer, Bella Caetano, shares 5 lessons she has learned throughout her entrepreneurial journey. Bella talks about how her creativity led her from wanting to be an Architect to a jewelry designer. She talks about the lessons she learned from moving to the US, starting a business from scratch, working several jobs to fund her business and how she overcame the challenges of being an entrepreneur. She also gives some actionable steps and great resources that you can use to apply in your own entrepreneurial journey.
Ready to embrace your creativity and build the business you have always wanted? Then this one's for you!
Quote: “If you are gonna create a character in your own story, at least make it inspired on yourself. Understanding your needs, understanding who you wanna be, and so don't fake to be someone else. Show up with your best self.”
Key Points of the Episode:
- How Bella shifted from Architecture to being an entrepreneur.
- How Bella used her creativity to create her unique jewelry line.
- The five lessons of being an entrepreneur.
- Top two actionable steps for entrepreneurs.
Connect with Bella:
Personal IG: @brazilianbosslady
Personal LinkedIn: Bella Caetano
Personal Twitter: @brbosslady
Jewelry IG: @bellinacaetano
Jewelry Website: https://www.bellinacaetano.com/
Links Mentioned:
Chicago Innovation Ageless Mentorship Program: https://chicagoinnovation.com/programs/ageless-innovators/
Small Business Administration (SBA): https://www.sba.gov/
Episode Partner / Sponsor:
Flodesk: Ready to upgrade your email newsletters? Take 50% off Flodesk using my referral code!: https://flodesk.com/c/HI5AN1
Follow me on IG: @quityourjobandgetcreative
Email: quityourjobandgetcreative@gmail.com
Register to my free weekly live trainings to grow your biz: Here
My Business Coaching Program: here.
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