Messaging equals sales

Rising Femme with Monique Harding

It's such fun to be here with you today, discussing one of my favourite topics: messaging. I often talk to my clients about this because it’s crucial for business owners to refine and engage their ideal clients. Many of my discussions lately revolve around marketing and messaging on various platforms, with people feeling unsure about what to say despite numerous resources available.

Resources like reels, guides, and caption hooks provide temporary solutions but don't teach the theory behind effective messaging. The game-changer for my clients is exploring how our words connect best with clients, understanding psychology, and going deeper. That's why I'm hosting a masterclass on this.

Many talented women struggle with visibility and effective messaging, making them the best-kept secrets. I want to change that by providing practical insights today and inviting you to my masterclass for a deeper dive.

Remember, communication lies with the receiver. Tailor your messaging to connect with your ideal client, and consider reverse engineering your messaging from your offers. Focus on the transformation you provide, both internally and externally, and structure your content around authority, inspiration, relatability, and education.

For better messaging, dial it in to one person—your most loved client—and speak conversationally. Use "video camera copy" to describe behaviours and give clear next steps. Ensure your offers are distinct and speak in your client’s language. Conduct market research regularly to refine your messaging based on current trends.

Join the masterclass to create money-making messaging within your business. I can't wait to see you there and help you connect with your incredible audience.

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