Google March Core Update Done, HCU Recoveries, Site Reputation Abuse & AI Topics

Search Engine Roundtable Podcast

This week, we covered how the Google March 2024 core update finished back on April 19th, and Google forgot to tell us. I also posted the May 2024 Google webmaster report. Google said it’s still possible for sites to recover from the helpful content update. Tuta complained to EU regulators that it was hit by the March 2024 Google core update. Forbes completely removed its coupon sections before the Google site reputation abuse policy launched. Google’s spam reporting tool will gain site reputation abuse details. Most SEOs did not fill out the Google Core update feedback form. Google SGE AI Answers cost 80% less to generate. Google renamed AI overviews to AI Answers. Google is testing custom filters in search results, it is neat. Bing Webmaster Tools fixed a bug with its SEO notifications. Google Ads posts PMax updates, its first in two months. Google Ads will automatically pause low-activity keywords. Google Ads will disallow deepfake sexual content. Google responds to concerns over Chrome IP masking. Microsoft Advertising now includes Copilot features. OpenAI may launch a search engine in the coming weeks. Appel Business Connect actions are now live. That was the search news this week at the Search Engine Roundtable.

Sponsored by BruceClay, who has been doing search marketing optimization since 1996 and also has an amazing SEO training platform.

0:00 - Introduction

1:06 - Google March 2024 Core Update Finished April 19th (A Week Ago)

2:42 - May 2024 Google Webmaster Report

3:17 - Google: Helpful Content Update Recoveries May Take Much Longer Than Others

4:07 - Tuta Complains To EU Regulators Over Google March 2024 Core Update Ranking Drop

4:57 - Forbes Completely Removes (410 Server Status) Coupon Directory

5:42 - Google Spam Reporting Tool To Gain Site Reputation Abuse

6:02 - Most SEOs Did Not Send Feedback To Google On The March 2024 Core Update

6:29 - Google SGE AI Answers Now Cost 80% Less To Generate

7:04 - Google SGE AI Overviews Has A New Title - AI Answer

7:27 - Google AI Writing Some Search Knowledge Panels

7:45 - Google Search Tests Custom Filters & Templates

8:15 - Bing Webmaster Tools Notifications & Insights Bug Fixed

8:40 - Google Ads Posts First New Feature Announcement In Two Months - PMax Updates

9:22 - Google Ads To Automatically Pause Low-Activity Keywords Next Month

9:51 - Google Ads To Disallow Services For Deepfake Sexual Content

10:21 - Google Responds To Concerns Over Chrome IP Masking

10:59 - Copilot Now In Microsoft Advertising Platform

11:29 - Report: OpenAI To Launch Search Engine

11:56 - Apple Business Connect Actions: Add Links To Apple Maps Local Listing

12:13 - Conclusion