S06E14: Creating Customer Buy-In with VIP Guest Scott Zuckerman

Secrets to Win Big With Arjun Sen

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How To Replace A $100,000+ Salary Within 6 MONTHS Through Buying A Small Business w/ Alex Kamenca & Carley Mitus 57:50

cách đây 52 weeks trước57:50

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57:50

Alex (@alex_kamenca) and Carley (@carleymitus) are both members of our Action Academy Community that purchased TWO small businesses last thursday! Want To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate & Small Businesses? 👔🏝️ Schedule A Free 15 Minute Coaching Call With Our Team Here To Get "Unstuck" Want to know which investment strategy is best for you? Take our Free Asset-Selection Quiz Check Out Our Bestselling Book : From Passive To Passionate : How To Quit Your Job - Grow Your Wealth - And Turn Your Passions Into Profits Want A Free $100k+ Side Hustle Guide ? Follow Me As I Travel & Build: IG @brianluebben ActionAcademy.com…

cách đây 3 năm trước 34:01

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Scott Zuckerman has 25 years of experience in both B2C and B2B companies and has held executive positions in management, operations, marketing, innovation, concept/product development, consumer research, strategy, and finance.

Currently Scott serves as Chief Executive Officer for Meez Meals and since taking over he has increased sales 5X and expanded Meez’s delivery area from only Chicagoland to coast-to-coast.

Prior to his current role Scott held executive roles at Crisp Market, Outerwall (parent of RedBox), Potbelly Sandwich Works, Quiznos, McDonald’s, and Donato’s.

Here are some key insights from this week’s show:

In the end, the person buying the product matters most.
Build a consumer first foundation, then build a loyal base of customers that care deeply about the brand, and then continue to build on the excitement.
Always solve for the tension/dissatisfaction that exists in the planning or buying process.
At the end, the product and experience is the true reveal.
Instead of offering products for free (to generate trial) consider splitting the risk so that the customer feels ownership of the experience.

Prefer to watch the video version? Watch it here.

192 tập

#MBA #Entrepreneur #Business #Arjun Sen

S06E14: Creating Customer Buy-In with VIP Guest Scott Zuckerman

Secrets to Win Big With Arjun Sen

published cách đây 3 năm trước

Chia sẻ

MP3•Trang chủ episode

Currently Scott serves as Chief Executive Officer for Meez Meals and since taking over he has increased sales 5X and expanded Meez’s delivery area from only Chicagoland to coast-to-coast.

Prior to his current role Scott held executive roles at Crisp Market, Outerwall (parent of RedBox), Potbelly Sandwich Works, Quiznos, McDonald’s, and Donato’s.

Here are some key insights from this week’s show:

In the end, the person buying the product matters most.
Build a consumer first foundation, then build a loyal base of customers that care deeply about the brand, and then continue to build on the excitement.
Always solve for the tension/dissatisfaction that exists in the planning or buying process.
At the end, the product and experience is the true reveal.
Instead of offering products for free (to generate trial) consider splitting the risk so that the customer feels ownership of the experience.

Prefer to watch the video version? Watch it here.

192 tập

#MBA #Entrepreneur #Business #Arjun Sen

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Secrets to Win Big With Arjun Sen

1
S09E09: Find My Own Path with VIP Guest Vivek Bahl 26:17

cách đây 4 weeks trước26:17

26:17

Vivek Bahl is a social media genius who has been running his own social media marketing agency since 2011. Before this he was Creative Director at Cheil and Dentsu and has also worked in Grey, besides being in the Brand Team at The Times of India and Head of Marketing at PVR Cinemas. He launched India’s first talent based social network in the fields of modeling, fashion photography and Bollywood dancing. Here are some key insights from this week’s show: - Inner voice leads down the right path. - Play for yourself, not just to win every time. - Don’t let external parameters define your accomplishments. - Overthinking is overrated. - Why put out thoughts on a pedestal to judge ourselves? - Do not look back to regret the choices made in the past. - Live life now. Please Subscribe to the Secrets to Win Big® Podcast! #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode #unquitforever #unquitter…

Secrets to Win Big With Arjun Sen

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S09E08: Now I Want To Talk! with VIP Guest Partha Sinha 51:44

cách đây 13 weeks trước51:44

51:44

Partha Sinha is the President of the Times of India Group, one of the most influential media groups of India. He’s a seasoned leader with proven track record in the brand, media, digital and communication space. Ex Citibanker, ex VP Strategy Ogilvy, ex marketing chief Zee Telefilms, ex head of strategy SE Asia for Publicis, ex Managing Partner BBH, ex MD and Vice Chairman, McCann WordGroup. In 2020, I asked Partha to connect me to a few people for my podcast. He connected me to one of India’s top directors, Shoojit Sircar. The podcast with Shoojit turned into ongoing chat over the next two years. When Shoojit first talked about making a movie on me, I thought this was the biggest prank Partha had played on me. It was the connection from him that set the ball rolling for the movie, I Want To Talk. I was very excited that Partha and his wife Chaitali were the first to see the movie outside of the core group. In this podcast, Partha, a brilliant mind who guided the conversation so effortlessly into the depth of the heart, but never making it too serious. Thank you Partha for being you, always. Here are some key insights from this week’s show: Life is never over till it is over. “I Want to Talk” is a story of crossing one hurdle at a time. You play differently when you know you are going to win the game. The screen Arjun had the advantage of knowing that he will make it in the end. Sometimes bad ideas can trigger amazing ideas. Talking comes with responsibility. Words once spoken, are out there forever. If we give up, we will never know what life can bring for us. Please Subscribe to the Secrets to Win Big® Podcast! #iwanttotalk #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode…

Secrets to Win Big With Arjun Sen

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S09E07: Simple Brilliance with VIP Guest Pearle Dey 13:24

cách đây 14 weeks trước13:24

13:24

Pearle is a very talented young actor who played the role of Baby Reya in the movie ‘ I Want To Talk ’. It was fascinating to see young Pearle be at the center of the movie for the first hour, charming us with her presence and one liners. This amazing kid, who we all called ‘the real boss’ during filming, made the journey of making the movie unforgettable. Here are some key insights from this week’s show: I felt very shy when I met the director Shoojit Sircar for the first time. I just like to act, I don't like seeing myself on the screen. Once I saw the movie, I felt nervous and happy, but also scared and excited. This movie is very meaningful. It says, “Keep fighting! Never give up!” I am happy when someone cracks a good joke. Please Subscribe to the Secrets to Win Big® Podcast! #iwanttotalk #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode…

Secrets to Win Big With Arjun Sen

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S09E06: The Movie Doctor with VIP Guest Jayant Kripalani 25:09

cách đây 14 weeks trước25:09

25:09

Jayant Kripalani has donned many hats as a film, television, and stage actor. Jayant has also written scripts, directed, and produced films for multinationals and is actively involved with theatre. He is known for 3 Idiots (2009), Jaane Tu... Ya Jaane Na (2008) and Ru-Ba-Ru (2008) among others. Our path crossed during his most recent work was in the critically acclaimed movie by Shoojit Sircar, I Want to Talk, as Dr. Deb. It was an interesting conversation with the person who saw the character ‘Arjun Sen’ in the movie from up close. His reflections and questions after living the movie were simply fascinating. Here are some key insights from this week’s show: Playing a cynical, yet sympathetic character was an experiment for me. I got a learning on human behavior by doing this film. If you’ve got your eye on the ball, you really can’t go wrong. When we get out of our own way, we get on much better in life. Please Subscribe to the Secrets to Win Big® Podcast! #iwanttotalk #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode…

Secrets to Win Big With Arjun Sen

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S09E05: Warrior Soul with VIP Guest Rachna Chhachhi 39:22

cách đây 19 weeks trước39:22

39:22

Rachna Chhachhi is a cancer, nutrition, mental health and yoga therapist, and author of 5 books. Her incurable autoimmune condition changed the course of her life in 2006 when she was bedridden. She healed herself, re-studied, and for the last 15 years, has been treating cancer and chronic diseases patients across 27 countries, with highly successful clinical outcomes. Here are some key insights from this week’s show: - When you close the door to the past, looking back is not an option. - When we release our pain, the pain of others can be seen. - ⁠When we heal from within, we find a new path that helps us become a better version of ourselves. - Every day, we have a choice to give up, or choose the path of self care. - The ability to forgive is one of the biggest rewards life gives us. - Letting go of anger is the single most impactful step in our healing. - Learning to take nothing personally is difficult, but helps you become physically, mentally, emotionally, spiritually free.…

Secrets to Win Big With Arjun Sen

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S09E04: My Movie Daughter & Me with VIP Guest Ahilya Bamroo 20:23

cách đây 21 weeks trước20:23

20:23

When I first met Ahilya Bamroo in the sets of the movie, I was trying to find my daughter in her. Very soon I realized why Shoojit Sircar chose her to play the role of Reya in the movie I Want to Talk. It was fascinating to see how she processed the evolving relationship with her on-screen dad, who was going through every possible life challenge, while holding on to her unique personality. When I sat down with her for this conversation, I really wished my daughter Raka was there in the conversation too. It would have been fascinating to see Raka and Reya talk. Here is my conversation with my movie daughter Ahilya. I am excited to see her career evolve and blossom in her journey ahead.…

Secrets to Win Big With Arjun Sen

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S09E03: The Man That Made The Movie Happen with VIP Guest Shoojit Sircar 31:01

cách đây 21 weeks trước31:01

31:01

It started on August 20th, 2020. Shoojit Sircar was my VIP guest on my podcast. 1,537 days later, on November 4th, 2024 we sat down together for the follow-up episode. A lot has changed for us. He is now my Shoojit and a baby brother to me. I am his Arjunda (da in Bengali means older brother). And we are connected forever by the movie I Want to Talk. We have hundreds of hours of Zoom recordings for our conversations and huge amount of WhatsApp messages and phone calls. Here is our November 4th, 2024 conversation. It is a celebration of our journey together, our friendship, and the movie.…

Secrets to Win Big With Arjun Sen

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S09E02: Arjun to Arjun Conversation with VIP Guest Abhishek Bachchan 42:33

cách đây 22 weeks trước42:33

42:33

Abhishek Bachchan's first podcast ever! When the movie, I Want to Talk was being filmed in Hemet California, I always wanted to ask Abhishek Bachchan (the Movie Arjun) how he felt being Arjun. As I got to know him, I was more intrigued by his level of professionalism and dedication. The filming ended and we never got a chance to have that Arjun to Arjun conversation. In my healing journey, I had marked 100 days, 1,000 days, 5,000 days and 10,000 days. The 10,000th day was February 5th, 2024. That night I was up all night. As I browsing the net, I realized February 5th was Abhishek’s birthday. I reached out to him to wish him a happy birthday and both of us realized it was destiny that our paths crossed. Now, just before the launch of the movie we finally had the Arjun to Arjun conversation. It was simply from his heart. So here it is. Please do not miss the end of the conversation when Abhishek shared his wish for me. All I can say is that his words left me speechless. Please Subscribe to the Secrets to Win Big® Podcast! #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode #arjunsenbrandzen #arjunsen #brandzen #unquitforever #keepyourselfinthegame #iwanttotalk #iwanttotalkthemovie #RisingSunFilms #RSF #KinoWorks #AbhishekBachchan #bachchan…

Secrets to Win Big With Arjun Sen

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S09E01: Season 9 Launch - I Want to Talk 4:35

cách đây 22 weeks trước4:35

4:35

Welcome to the 9th season of Secrets to Win Big. Over 8 seasons, after nearly 200 episodes, I have learned from all of you. I have evolved, but more importantly I have fallen in love with these conversations. When I reflect, I realize that no two people share the same thing; everybody's path and journey is different. It has been a fascinating journey. The 9th season will different. The Movie I Want to Talk , is now a reality. Experiencing the movie being made on my life’s journey, and getting an amazing 50,000 feet view of my life; gave me an amazing opportunity to appreciate everyone in my life. I start this journey, empowered by the reflection that also has resulted in a new book, Unquit Forever: Keep yourself in the game®. So here we are, ready to celebrate the amazing connections from the past and new ones ahead. Let’s go. Thank you for being with me on this journey. Please Subscribe to the Secrets to Win Big® Podcast! #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode #arjunsenbrandzen #arjunsen #brandzen #unquitforever #keepyourselfinthegame #iwanttotalk #iwanttotalkthemovie #RisingSunFilms #RSF #KinoWorks…

Secrets to Win Big With Arjun Sen

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S08E15: The Magic of Creating an Impact with VIP Guest Brian Stevens 41:20

cách đây 23 weeks trước41:20

41:20

Brian Stevens is a tech veteran and chief executive officer at Neural Magic. In this role he aims to democratize Generative AI for enterprises and make it open and accessible to all. Previously Brian was the VP of Product and CTO of Google Cloud and before that the EVP & CTO of Red Hat. Here are some key insights from this week’s show: - Align towards how we make an impact to create transformative change. - Getting people motivated and excited towards a vision and mission is one of the most difficult things to do. - When something that is incredibly important is kept out of reach, we keep it from making an impact. - Validation isn’t vision. It's clients acknowledging that you are valuable to them. - We often get hung up on internal obstacles instead of looking at a way to prevent them. - We would be bored to tears in life if we didn’t have obstacles and challenges to energize us. - Surround yourself with great people, and then collaboratively iterate. - Sometimes, change at a large scale takes time. - Vision is easy, executing it is the hard. - Have fun along the journey to making an impact. Please Subscribe to the Secrets to Win Big® Podcast! #podcast #podcasts #success #leader #leaders #new #newepisode #win #secret #thoughtleader #leadership #business #businesspodcast #listen #launch #episode…

Secrets to Win Big With Arjun Sen

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S08E14: Staying Relevant with VIP Guest Suresh Shenoy 39:32

cách đây 27 weeks trước39:32

39:32

Suresh Shenoy is a Senior business executive and philanthropist. He is a Founder Director and current Vice Chairman of WHEELS Global Foundation that provides technology driven solutions for potable Water, affordable Healthcare, renewable Energy, Education, Livelihoods and Sustainability. He served as Chairman of the American Red Cross in the National Capital Region, was inducted as a Distinguished Alumnus of IIT Bombay, and into the new Science Museum Board of advisors that is under construction in Virginia. Here are some key insights from this week’s show: Constantly staying relevant is a key motivator to keep one going. When we give time and talent, we make a huge difference. Apply technology for transformation to accelerate the scaling of philanthropy. For any philanthropy to sustain its success, the recipient must have an economic interest in the success of that project. When you ask for the time, you don't want to know how the watch is made. Learn to be content without losing your ambition. Impact every part of a community, as the whole world is wide canvas.…

Secrets to Win Big With Arjun Sen

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S08E13: Amplifying Change Makers with VIP Guest Stacey Yudin 31:38

cách đây 43 weeks trước31:38

31:38

Stacey Yudin is Chief Executive Officer of NEP Services. A tech leader, Stacey is known for her unstoppable drive and creating transformative technology to advance non-profits and build strong communities. She is passionate about the industrial 4.0 and believes tech is the bridge to building a better future for non-profits. Here are some key insights from this week’s show: - Non-Profits are businesses too, they just give back their profits. - Leadership is a team sport; play, lead and win like a team. - ⁠Your business is a reflection of the individuals you hire. - ⁠The goal of a business should be to deliver the best. - Always keep an eye out for gaps in the marketplace. - Have high energy and a high tolerance to build a world the way you see it. - Being flexible and resilient is the key to success. - Failure is an opportunity to reflect, be curious, and ask questions to overcome. - ⁠Life is a winding journey. ⁠Learn to enjoy the little moments. Watch the video version here: https://youtu.be/0UVfsVqZiQ4…

Secrets to Win Big With Arjun Sen

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S08E12: The Recipe of Authenticity with VIP Guests Sahil Rahman & Rahul Vinod 46:27

cách đây 44 weeks trước46:27

46:27

Lifelong friends Sahil Rahman and Rahul Vinod said they opened RASA, a growing Indian fast-casual eatery, to make Indian food more accessible and to be a “bright spot” in people’s days. Sahil and Rahul grew up in the restaurant industry and witnessed the way that food impacted our community and spread joy. RASA, today, has expanded to 5 locations. Founded by second generation restaurateurs, RASA has been named a Breakout Brand by Nation's Restaurant News, Best Concept Mid-Atlantic by Starchefs, highlighted in the Washington Post Fall Dining Guide, and featured on the cover of QSR Magazine's 40/40 list, which highlights emerging restaurant brands nationwide. Here are some key insights from this week’s show: - Just take the leap. We often regret the leaps we don’t take. - New products start with authenticity and maintain consistency. - Create an environment where everyone feels welcome. - Service starts with the mindset of a tour guide. - How we introduce new products defines them. - Partnerships need positive intent, conscious effort, and commitment. - Always be your authentic self. Watch the video version here: https://youtu.be/5hsg7ToFwEg…

Secrets to Win Big With Arjun Sen

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S08E11: Work Your Way To Win with VIP Guest Craig Woolridge 32:23

cách đây 46 weeks trước32:23

32:23

Craig Woolridge excels in building and managing relationships, developing long-term business strategies, and delivering innovative client solutions. He prioritizes business growth and innovation and has exceptional skills in operations management and sales strategy development. With extensive experience working for notable companies like Cantor Fitzgerald, Morgan Stanley, LibertyView Capital Management, Blacklock & Partners, Toronto Dominion, Microsoft, and BNP Paribas, Craig is well-positioned to implement cutting-edge solutions and continue driving success. Here are some key insights from this week’s show: - Work ethic and empathy are the building blocks for success. - ⁠Leverage something that you are strong at in order to succeed. - Don’t let your blind spots get in the way of your success. - Failures are opportunities to learn. - Some things just don’t work out. That’s just the way life is. - Always chasing perfection can lead to an unhappy life. - Take a balanced approach towards the highs and lows in life. - ⁠Surround yourself with people smarter than yourself. Watch the video version here: https://youtu.be/BapbR3wmiUs…

Secrets to Win Big With Arjun Sen

1
S08E10: Laugh Your Way To Lead with VIP Guest Stacy Pederson 27:13

cách đây 48 weeks trước27:13

27:13

Stacy Pederson is a Funny Motivational Keynote Speaker. After failing in every conceivable way (including life itself-literally-) Stacy chose to reinvent herself. She is now a sought-after Keynote Motivational Speaker who gives audiences fun—yet practical actions on how to overcome stress, handle change, be more resilient, and live a life that matters. Here are some key insights from this week’s show: - People know when you are not being authentic. - Find more joy by being open to different ideas. - Give hope and joy to someone who is struggling. It is one of the best feelings. - We make different choices when we aren’t afraid of failure. - When we look at failure differently, the world seems bigger and better. - Hardships make us better people. Watch the video version here: https://youtu.be/SrTzc1sNnIU…

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S06E14: Creating Customer Buy-In with VIP Guest Scott Zuckerman