Top Mistakes to Avoid with your SEO and CRO Integration with Laura Nguyen
Manage episode 433135523 series 3579624
Welcome to SEO Gurus!
This episode is brought to you by GHA Marketing! (https://www.ghapodcast.com/)
Laura Nguyen is an award-winning, experienced marketing executive and entrepreneur with an extensive background in data-driven marketing, digital marketing, and communications for Fortune 500 companies. She is the founder of Solle Solutions, a marketing consultancy. Laura is also a certified executive coach, helping mid-career, high-achieving leaders go from burned out to balanced through her coaching program and online community.
Expect to learn:
1. The importance of aligning SEO and CRO to achieve overall business goals, focusing on both traffic quality and conversion efficiency.
2. The growing trend of zero-click searches and how to adapt your SEO strategy to maintain relevance and traffic.
3. How an omni-channel approach can help maintain brand presence and guide customers through their buying journey across different platforms.
You can find Laura Nguyen LinkedIn here:
https://www.linkedin.com/in/lauran546
Check us out on our Social Media:
LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
Instagram: https://www.instagram.com/gha_marketing/
Tiktok: https://www.tiktok.com/@gha_marketing
Twitter: https://twitter.com/GHAMarketing
Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/
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