Brick Lohr of The Ramble Festival - From Contracts To Concerts

No Simple Road

Leaving the high-stakes world of government defense contracting isn't something many do on a whim, but that's exactly what Brick Lohr did after a life-changing trek along the Appalachian Trail. What was meant to be a brief stop in Asheville turned into a winding adventure through the local music scene, sparking new friendships and opportunities. Brick’s candid account of this journey sheds light on the courage it takes to walk away from a steady paycheck and embrace a world fueled by passion for live music—a world that feels more like home than any corporate office ever did.

Brick's vision for the Ramble Festival is more than just a lineup of bands; it's a carefully crafted community space where authenticity thrives. From the vibrant art installations and second line parades to a one-of-a-kind busking competition for up-and-coming musicians, the festival is designed to be a holistic celebration of music and human connection. This conversation unpacks the thoughtful decisions—like selecting bands only after witnessing their live energy—that make this event a true reflection of shared musical experiences and genuine connection.

But it isn’t all easygoing vibes and musical harmony; challenges like limited budgets and slow ticket sales test the festival's resilience. Yet, through these hurdles, Brick’s dream persists, held up by the festival’s community-first ethos and the return of participants who cherish the festival's atmosphere over any headliner. Our discussion also touches on how the festival's inclusive nature, accommodating families and children, fosters a timeless sense of wonder that transcends generations. Brick's story is a testament to the magic that happens when you trust the universe, let go of control, and follow your true calling.

Festival starts today so get your tickets at https://www.ramblefestival.com/

-For THE BEST MUSHROOM CHOCOLATES EVER go over to @MELTMUSHROOMS ON INSTAGRAM and shoot them a DM for a menu of all the amazing flavors of MUSHROOM CHOCOLATE BARS and MAKE SURE TO TELL THEM NSR SENT YOU FOR $20 OFF YOUR FIRST ORDER!

-FREE SHIPPING from Shop Tour Bus Use The PROMO CODE: nosimpleroad

INTRO MUSIC PROVIDED BY - Young & Sick

MUSIC IN THE COMMERCIALS BY AND USED WITH PERMISSION OF:

CIRCLES AROUND THE SUN

OUTRO MUSIC BY AND USED WITH PERMISSION OF:

CHILLDREN OF INDIGO

No Simple Road is part of OSIRIS MEDIA. Osiris Media is the leading storyteller in music, combining the intimacy of podcasts with the power of music