Ask Tiffany: Coaching vs. Therapy & Who Can Command Premium Fees

The Money Sessions

Click here to Join our live event How to Charge like a Six-Figure Therapist: September 2024 because charging premium fees is a mindset.

In this episode, we dive in to answer listener question from Rachel Hulstein-Lowe. She asks, "Why are people so much more willing to pay premium fees for coaching than for therapy?"

There is a common myth out there among licensed therapists that simply switching to coaching will solve all their revenue problems.

The belief is, if I simply become a coach, clients will be more willing to pay me the big bucks.

But is this true?!

In this episode, I’ll reveal the truth about who can charge more: coaches or therapists.

We’ll discuss:

• Based on the data, who earns more? Licensed therapists or coaches?

• What factors go into a coach being able to charge a hire hourly rate than a licensed therapist?

• What’s really going on when therapists lament the high fees coaches can command?

• No bull. No nonsense. Tiffany gets real by answering the question under the question.

Links Mentioned:

Fun with Fee Calculator

Coaching Federation Data

Licensed mental health therapist salary report