))
Hyperice | Jim Huether from $10 million to $142 million in 24 months
Manage episode 400858802 series 2851196
Nội dung được cung cấp bởi Diego Torres-Palma. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Diego Torres-Palma hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Welcome to our conversation with Jim Huether, CEO of Hyperice. Join us as we delve into the company's incredible growth, from $10 million to $142 million in just 24 months. In this episode, we'll cover:
The impact of maximizing TV exposure.
Jim Huether's strategies for navigating the challenges of being a CEO.
The pivotal role of the Hypervolt in Hyperice's remarkable success.
Over a short duration in 2020, Hyperice struck league-wide partnerships with the NFL, MLB, NBA, PGA Tour, UFC and US Soccer. Chief rival Therabody inked deals with the NWSL and ATP Tour. Both companies also scooped up numerous team partnerships and star athlete ambassador relationships.
The three-year agreement Hyperice had with the NFL has now lapsed, meaning it is no longer the exclusive sideline supplier, although it has built up significant brand loyalty among the players. And part of the original arrangement was an investment in Hyperice from 32 Equity, the NFL investment vehicle.
285 tập
Chia sẻ
