095 | How to build trust in a hybrid world through brilliant emails, with Kim Arnold

HR Coffee Time

As remote and hybrid working have become the new norm, it can be a real challenge to build trust and connections amongst our colleagues. Email has become more critical than ever before, now there aren’t the same opportunities for sharing communication in-person.

In this episode of HR Coffee Time, Kim Arnold returns for her second appearance on the show. She shares invaluable on writing impactful emails, to create stronger bonds and trust throughout your organisation. And just as importantly, she explains when not to use email (and what to do instead), so people don’t feel bombarded or overwhelmed.

Whether you have an internal comms team, or you handle all the People communications yourself, Kim’s brilliant email practices will empower you to make a positive impact in your role as a People Professional.

Some of the many things Kim covers in the episode are:

· We’re being judged far more on the content of our email now that we have fewer physical interactions with our colleagues.

· Putting some of our personality into our emails can create much stronger bonds.

· Common email mistakes to avoid, so you don’t erode trust.

· Leveraging copywriting tips, including Andy Maslen’s ‘KFC’ framework.

· How to overcome writer's block and tackle the blank page in front of you.

· Tackling email overwhelm for yourself and your organisation.

· The benefits of creating an ‘email playbook’.

Useful Links

• Connect with Fay on LinkedIn
• Fay’s website: Bright Sky Career Coaching
• Connect with Kim on LinkedIn
• Kim Arnold’s website

Book Recommendations

(Disclosure: the book links are affiliate links which means that Fay will receive a small commission from Amazon if you make a purchase through them)

• Kim’s book: ‘Email Attraction: Get what you want every time you hit send’
• Kim’s book recommendation: ‘Never Split the Difference: Negotiating as if your life depended on it’ by Chris Voss
• Kim’s book recommendation from when she was last on the show: ‘Can I Change Your Mind?: The Craft & Art of Persuasive Writing’ by Lindsay Camp

Other Relevant HR Coffee Time Episodes

• Episode 32: How to write work emails that get results, with Kim Arnold
• Episode 67: How to get on top of email overwhelm when you’re in a busy HR role
• Episode 76: HR insider tips on how to create an amazing remote working culture

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Mentioned in this episode:

3R Strategy's Free Resources & Fay's HR Planning Day

Become a member of 3R Strategy's free Pay & Reward Academy, or access their free resources by visiting: bit.ly/3Racademy Learn more about Fay's HR Planning Day and get your ticket here: https://brightskycareercoaching.co.uk/hr-planning-day/