15. Growing enrollment and the importance of video with Mark Forehand, Interim VP at Kennesaw State University

Filling Seats: The State of Enrollment Marketing in Higher Ed

In this episode, you’ll hear from Mark Forehand who is Interim Vice President of Enrollment at Kennesaw State University.

You'll hear him talk about:

• how Kennesaw State nearly doubled its total student body enrollment in a decade
• the importance of video to Kennesaw's online presence and how they create video without straining resources
• what channels are most effective for meeting massive enrollment goals

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