81 - Kevin Thompson on Building High-Value Relationships to Fill Your Events

High Profit Event Show

In this episode of The High Profit Event Show, host Rudy Rodriguez welcomes Kevin Thompson, an entrepreneur with over 29 years of experience in building impactful relationships and hosting high-ticket events. Kevin is the founder of Impact and Legacy Collective and the host of the Million-Dollar Relationships Podcast. Over the years, he has produced more than $16 million in products and services, facilitated strategic partnerships, and led transformative mastermind events, including high-end gatherings in stunning venues such as castles. Kevin’s journey and expertise offer invaluable lessons for event leaders looking to elevate their impact.

Kevin shares the story of how he began hosting events, starting with a simple idea sparked by a friend’s suggestion. That idea turned into his first high-ticket mastermind event, held in his living room, where 15 entrepreneurs each invested $5,000 to attend. Kevin emphasizes the importance of focusing on meaningful connections and creating environments where participants can engage without worry. His approach has transformed not only his events but also the lives of attendees, who have formed lasting collaborations through his facilitation.

This episode delves into three key topics that are essential for event leaders:

First, Kevin highlights the power of building and leveraging relationships. He explains how trust and alignment of values are the foundation for attracting the right attendees and collaborators. His intentionality in fostering genuine connections has allowed him to fill events with high-value participants and create opportunities for meaningful partnerships.

Second, Kevin shares insights into intentionality in designing event experiences. From catered meals to private, immersive settings, every detail is planned to ensure attendees feel valued and can focus entirely on connecting and learning. He believes that removing all distractions allows participants to be fully present, which enhances the overall impact of the event.

Lastly, the discussion covers the importance of continuous growth through facilitation and follow-up. Kevin describes how follow-up efforts turn event attendees into long-term collaborators and clients. He shares how a simple, heartfelt offer at the end of his first mastermind led to six participants enrolling in a $25,000 program, a testament to the trust and value he had built during the event.

This episode is packed with actionable insights and inspiring stories that will resonate with event leaders seeking to create high-profit, high-impact events. Tune in to discover Kevin’s journey, learn from his mistakes, and gain the tools to elevate your events to new heights.

Want to connect with Kevin Thompson?

Website: https://maximum-response.com/

Facebook: https://www.facebook.com/KevinTheConnector

LinkedIn: https://www.linkedin.com/in/kevin-thompson-11725511/

Million Dollar Relationships Podcast: https://podcasts.apple.com/us/podcast/million-dollar-relationships/id1615998645