Mafalda Johannsen: The Future of Sales Training

The Sales Machine

What does it take to succeed in sales today? Join me as I chat with Mafalda Johannsen, Commercial Director at Wonderway and a true sales powerhouse. In this episode, we dive into the exciting world of sales training, the game-changing role AI is playing, and how to stay ahead in the rapidly shifting sales landscape.

Mafalda shares her insights on why time management is key for sales success, how AI tools can act as the perfect co-pilot for sales reps, and why personalized training matters more than ever. Plus, she gives us a sneak peek into her upcoming book, aimed at breaking down the art of selling for everyone.

Whether you're in sales or curious about where the industry is headed, this episode is packed with valuable tips, real-life stories, and forward-thinking strategies to elevate your sales game. Tune in for a fun, insightful conversation that redefines what it means to succeed in sales today!

Episode Highlights

"Sales reps and sales managers can use AI to be better at selling or to be focusing on what really matters." - Mafalda Johannsen

"Sales is about helping people, not selling to them." - John Rankins

"If you want to be good at sales, you better be organized and be on top of your calendar." - Mafalda Johannsen

"I'm literally integrating AI in The Sales Machine as well, because it can be a game changer to help companies go from ordinary to extraordinary." - John Rankins

Chapters

(03:06) - The Role of AI in Sales Coaching

(05:50) - Personal Experiences in Sales

(09:01) - The Importance of Time Management in Sales

(11:45) - Leveraging AI for Sales Efficiency

(14:56) - Wonderway's AI Coaching Tool

(17:50) - Client Success Stories and Feedback

(21:05) - Future of Sales and AI Integration

(23:58) - Mafalda's Mission and Upcoming Projects

Connect with Mafalda Johannsen

LinkedIn: https://www.linkedin.com/in/mafalda-johannsen-007489a4/

Website: https://www.wonderway.io/author/mafalda-johannsen

YouTube: https://www.youtube.com/@wonderwaysales

Connect with John Rankins

Website: https://thesalesmachine.com/

X: https://x.com/TheJohnRankins

Facebook: https://www.facebook.com/TheSalesMachineOfficial

Instagram:https://www.instagram.com/thesalesmachine_official/

LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/

YouTube:https://www.youtube.com/@JohnRankinsOfficial