Discover Your Business Purpose: With CEO & Founder of Multiple Businesses Steven Roddy

Entrepreneurial Elevation

In this episode we explore the power of chasing your purpose instead of chasing money. We discuss the realities of being in the trenches of business while designing the life you truly want and navigating the steps to make that vision a reality. It's through faith, perseverance, and the process of building that design that you ultimately discover your deeper purpose.

Guest Steven Roddy is the Founder and CEO of Pageant Planet, the #1 pageant on-line community and marketplace reaching over 600,000 contestants, directors and industry experts. Steven is also co-founder of Roddy MedSpa and Modern Beauty Con with his wife Renata. He is married with two beautiful children. He has a gift of connecting people to who and what they need to be successful.

Watch this episode on YouTube: https://youtu.be/TbEEbI5V96A

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Instagram: @stevenroddy

Website: pageantplanet.com

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Disclaimer

The Entrepreneurial Elevation Podcast and content posted by Kelley Beveridge is presented solely for general informational, educational, and entertainment purposes. The use of information on this podcast or materials linked from this podcast or website is at the user's own risk. It is not intended as a substitute for the advice of a physician, professional coach, psychotherapist, or other qualified professional, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical or mental health condition they may have and should seek the assistance of their healthcare professionals for any such conditions.

Transcript

[00:00:00] Steven shares his method for overcoming overwhelm: doing a "mind dump" by writing problems on paper and listing potential solutions. He emphasizes the importance of taking action to gain clarity.

[00:03:29] Kelley introduces Steven Roddy, highlighting his success as the founder of Pageant Planet, co-founder of Roddy Med Spa, and his incredible entrepreneurial journey, including once owning a professional football team at 23.

[00:06:43] Steven tells the story of how he bought an arena football team at age 23, starting with a cash advance on a credit card and sheer determination despite his modest circumstances.

[00:10:14] He discusses testing his faith and pushing his limits to discover his potential. Steven shares how early failures taught him critical business lessons, including budgeting and managing people.

[00:14:49] On discovering purpose: Steven explains how he reverse-engineered his dream lifestyle, focusing on outcomes like location, work schedule, and income before selecting his path.

[00:19:40] Steven talks about navigating hardship and overwhelm. He emphasizes that hardships are inevitable, but clarity comes from action, not overthinking—“It’s hard to steer a parked car.”

[00:23:50] He explains how he discovered his strengths (creativity, strategy, and communication) and why operating within those strengths energizes him and aligns with his purpose.

[00:26:52] Steven warns about chasing money and shares his mentor’s wisdom: “If you chase purpose, the money takes care of itself.” He highlights that money rarely comes on your timeline but often follows purpose.

[00:37:53] He offers practical advice: shift your mindset to focus on serving one customer exceptionally well instead of obsessing over sales. Satisfied customers build long-term success.

[00:45:15] Steven's final advice: “Think on paper.” Writing down thoughts, challenges, and potential solutions helps clear mental clutter, providing clarity and actionable steps to move forward.