))
Direct Response Emails That Deliver Results - With Katja Mokotar
Manage episode 433070467 series 3552796
Nội dung được cung cấp bởi David Richter. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được David Richter hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Despite rumours of its demise, email marketing continues to be one of the most cost-effective ways for businesses to reach, and sell to their customers. But, like many things in marketing, there’s a huge difference between the results you can achieve with a great email strategy vs one that’s merely OK.
In this episode, I’m joined by Katja Mokotar, an email marketer for CPG brands to discuss how to get people to take action from your emails.
In this episode, we discuss:
- Strategies for effective email campaigns
- The differences between great email strategies and average ones
- Techniques for increasing average order value
- The most important part of an email to capture attention
- Appropriate post-click content
CONNECT
- Katja on LinkedIn https://www.linkedin.com/in/kat-mokotar-865a8669/
- David Richter on LinkedIn - https://www.linkedin.com/in/david-richter-clickpop/ or www.clickpop.co.uk
LISTEN
- Spotify: https://open.spotify.com/show/2rZo9Z5laMfQ9OsY9OVyPq?si=652f6e969f9e42ec
- Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-freed/id1731359462
- YouTube: https://www.youtube.com/@MarketingFreedPodcast
- Amazon Music: https://music.amazon.co.uk/podcasts/08eb4a0a-cdfd-4cf7-8801-20f983579715/marketing-freed
- PlayerFM: https://player.fm/series/series-3552796
- Podchaser: https://www.podchaser.com/podcasts/marketing-freed-5619008
31 tập
Chia sẻ
