BTS: Good client, Bad client: A true story

The Audacious OBM with Leanne Woff

In this episode of The Audacious OBM Podcast, Leanne dives into the world of client management, contrasting two very different client experiences: Unrealistic Rachel and Light Me Up Lacey.

Unrealistic Rachel is a nightmare client with unreasonable expectations, ever-changing demands, and a complete lack of self-awareness. Leanne details how Rachel micromanaged the process, made unrealistic demands on turnaround times, and never seemed satisfied with the work. This client ultimately resulted in Leanne questioning her own abilities and feeling burnt out.

Light Me Up Lacey, on the other hand, is a dream client. Lacey was clear about her goals from the start, appreciated Leanne's expertise, and trusted her judgement. There was open communication, clear boundaries, and a mutual respect that fostered a successful collaboration.

Leanne emphasizes the importance of finding clients who are a good fit, both in terms of personality and values. The episode concludes with a call to action, encouraging listeners to check out Leanne's challenge to learn how to attract more ideal clients.