EBOOST’s Strategy for Building a Customer-Centric Website Experience - with CJ DeGuara, Head of E-commerce

Show Me Your Tech Stack

Episode 01: Ecomm Brands Talk MarTech Stacks - EBOOST’s Strategy for Building a Customer-Centric Experience

For the first episode of the Show Me Your Tech Stack series, Erik interviews CJ DeGuara, who is in charge of e-commerce at EBOOST, a healthy energy choice for those looking to fuel busy days.

In this conversation, CJ walks through how EBOOST set up its website experience with customers at its center, revealing their must-haves for automation, geo-targeting, and more.

Together Erik and CJ discuss the merits of different e-commerce tools, marketing strategies that can help take you to the next level, and why so many marketers are leaving ROI on the table. Tune in every week to discover how your favorite e-commerce brands are running their websites, what they’re looking at changing, and what’s to come in the MarTech world!

Check out EBOOST's website here: https://www.eboost.com/

Tools mentioned include:

-Yotpo/ Yotpo SMSBump: https://www.yotpo.com/

-Klaviyo: https://www.klaviyo.com/

-Recharge: https://rechargepayments.com/

-Repeat.io: https://www.getrepeat.io/

-Gorgias: https://www.gorgias.com/

-Justuno: https://www.justuno.com/

Follow Erik on LinkedIn: https://hubs.li/Q01qN-FC0

Follow CJ on Linkedin: https://www.linkedin.com/in/cjdeguara