SPM #539: Pizza Champ STL: A Unique Pizza Joint in St. Louis

Smart Pizza Marketing Podcast

Pizza Champ STL is a pizza joint in St. Louis that specializes in big 18-inch, 72-hour fermented sourdough pizzas. They share a space with Side Project Brewing, a brewery, in a small 900 square foot building. The seating area is a covered patio, and they also have a drive-through window for pickup orders. The owner, Chris, pivoted to pizza during the COVID-19 pandemic and found success with his unique style of pizza.

Chapters

00:00 Introduction and Overview of Pizza Champ STL

03:01 The Unique Concept and Shared Space

05:51 The COVID-19 Pivot and Success

09:00 The Philosophy Behind Pizza Champ STL

12:08 The Style of Pizza in St. Louis

23:23 The Challenges of Running a Restaurant

25:23 The Benefits of Saying No and Online Ordering

34:18 Exciting Experiments with Dough and New Menu Items

38:37 The Importance of Customer Satisfaction

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