Taking Baby Steps + Staying True to Who You Are with Erin McDermott White

So Can I

Today I am joined by Erin McDermott White! Erin's passion is to bring her customers a curated jewelry and lifestyle collection that makes them feel beautiful, “put together,” and confident. She believes that everyone is in need of effortless staples that are accessible, stylish, and make you feel like your best self, whether you're at work, running errands after yoga, enjoying cocktails, attending a black-tie function, or spending the day with family and friends. Erin's customers love her fresh and modern spin on timeless classics that transition beautifully in their busy lives. Here is a little Fun Fact about Erin: Over 15 years ago while Erin was in school, she would set up a booth at 5:45 a.m. every Saturday and sell jewelry from the back of her car at the Charlottesville City Market. Erin loved it from the moment she was there. Who would've thought that those 25 pairs of earrings would turn into a passion that feeds her soul, and has connected her to all of her customers! Erin is so grateful to be doing something she looks forward to every day, and she loves seeing Erin McDermott Jewelry continue to grow and evolve.
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Backpack Beginnings