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LinkedIn Thought Leadership is NOT Just Posting Content! Let's Redefine It with Ashley Faus (Atlassian)
Manage episode 407389186 series 3559826
Nội dung được cung cấp bởi Michelle J Raymond. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Michelle J Raymond hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
The term "Thought Leader" gets used a lot on LinkedIn, and this week's guest Ashley Faus is here to challenge the notion that posting content equals thought leadership. If it isn't that, what is it?
Ashley Faus challenges the idea of outsourcing originality, ignites the power of personal thinking, and tackles the conflict between tools and true depth of ideas.
The key moments in this episode are: 00:00:00 - Introduction 00:00:21 - Defining Thought Leadership 00:02:27 - Elements of Thought Leadership 00:05:46 - Self-Identification as a Thought Leader 00:09:21 - Rareness of Thought Leadership 00:10:21 - Four Pillar Framework for Thought Leadership 00:13:32 - The Evolution of Thought Leadership 00:14:54 - Reevaluating the Numbers 00:16:21 - Starting the Journey to Thought Leadership 00:19:46 - The Importance of Practice and Evolution 00:22:33 - Being Contrarian vs. Depth of Ideas 00:26:43 - Can You Be a Thought Leader with a Ghostwriter or AI? 00:27:36 - The Role of Thinking in Thought Leadership 00:28:43 - Thought Leadership Extends Beyond LinkedIn 00:30:05 - The Limitations of Ghostwriting and AI
Connect with Ashley Faus on LinkedIn - https://www.linkedin.com/in/ashleyfaus/
ABOUT MICHELLE J RAYMOND
Michelle J Raymond is an international LinkedIn B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn and let her know you are part of the community of podcast listeners.
Michelle J Raymond LinkedIn - https://www.linkedin.com/in/michellejraymond/
B2B Growth Co offers LinkedIn Training for teams to build personal and business brands as well as a LinkedIn Profile Recharge service for Founders/CEOs.
Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins
Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond
#linkedin #thoughtleadership #b2bgrowth
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