Crisis Comms, Part 2: What PR Pro Bob Reid thinks of Your Biggest Comms Problems

Speaking of Media ....with Keith Marnoch

Crisis Communications – among the most challenging disciplines of corporate Communications … Do you need more experience regarding Crisis Communications, or how to do a better job of tackling it?

In this podcast, Bob Reid, the Director of Brand Reputation for Veritas Communications, illustrates how he brings clarity and counsel to his clients when the often humbling and potentially devastating challenges of a Crisis land on his clients.
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Chương

1. Crisis Comms, Part 2: What PR Pro Bob Reid thinks of Your Biggest Comms Problems (00:00:00)

2. Dangers of Group Think (00:02:11)

3. Adverse Effects of Social Media in Crisis (00:04:26)

4. The Responsible Party (00:09:53)

5. Sector Stories (00:11:53)

6. Who are the Best Spokespeople? (00:15:50)

7. Emotional Intelligence (00:19:43)

8. Media aren't Trying to 'Trick You' (00:22:45)

9. The Current Communications Landscape (00:24:34)

10. Respectful Media Relations (00:28:19)

11. Wrap up (00:30:22)