163. Creating a Storyteller Brand with Story Catalyst Alan Samuel Cohen

Standout Business Show: Content Marketing Strategy & Video Marketing Tips for B2B business leaders

If you're looking for video marketing tips and personal branding tips on topics like:
*How do I get more visibility online?
*How do I grow my personal brand?
*How do I stand out from the crowd?
*How do I break through the noise?
*How do I monetize my content marketing?
*How do I use video marketing to get more clients?
Then check out episode 163 of The Standout Business Show where I interview business storytelling coach, Alan Samuel Cohen about storytelling that sells.
Sign up for a FREE Standout On Video Discovery Call: https://awesomevideomakers.com/video-breakthrough-call/
This week we're talking about Storytelling that Sells & how to create a storytelling brand.
So here's my question: How can you do things like use stories that double your client retention (even if your business is brand new?)

As a business owner, you are already a storyteller and you're already telling stories, but you may not be the right kind of story.

My guest, Alan Samuel Cohen, is sharing his 'Stories that Sell' strategy that turns cold prospects into loyal buyers.

As a speaker, author & Chief Story Catalyst, Alan’s coaching focuses on helping his clients craft and deliver unique narratives that make a bigger impact.

So, if you've been struggling to use storytelling to connect with your audience, stay tuned, because we're going to take a look at how you can mine for stories and find stories in everyday events.
Biggest Takeaway:
"If you're a marketing firm telling good stories and demonstrating that you can tell a good story about your own organization is really where the big payoff is."
Thanks for listening to The Standout Business Show: Content Marketing Tips, Personal Brand Tips & Video Marketing Tips for coaches, consultants & agencies.
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Chương

1. 163. Creating a Storyteller Brand with Story Catalyst Alan Samuel Cohen (00:00:00)

2. Crafting Stories for Brand Success (00:00:05)

3. The Power of Storytelling in Marketing (00:12:04)

4. The Art of Authentic Storytelling (00:17:30)