How Disruptive Brands Use Strategy to Captivate and Grow with Geoffrey Colon of Creative Strategies

StrategyCast

Ever wonder how some brands become household names? Learn how to elevate your brand from product-led growth to industry leader status! This episode explains the art of powerful branding, the necessity of relatable messaging, and the impact of narrative economics to drive your market awareness.
And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.
==Let's Break It Down==

• 08:08 B2B buyers mostly decide before brand contact.
• 10:52 Initial website interaction should mimic retail approach.
• 16:55 Expand brand, speak to larger audiences, scale.
• 20:38 Identify core message, create brand tagline for focus.
• 24:21 Effective storytelling driving action in today's economy.
• 28:58 Companies benefit from comprehensive media strategies.
• 34:54 CMOs seek change in marketing strategies.
• 35:52 Questioning need for marketing; potential future consequences.
• 41:05 Companies must innovate to stay relevant in digital marketing.
• 43:14 Emphasize need for creative thinkers in business.

==Where You Can Find Us==

1. Website: https://strategycast.com/
2. Instagram: https://www.instagram.com/strategy_cast/
3. Facebook: https://www.facebook.com/strategycast

==Leave a Review==
Hey there, StrategyCast fans!
If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!