The Art and Science of Growth: Lessons from Darkroom's Co-Founders

The Agency Accelerator Podcast with Chris Gwinn

Join us in this episode of the Agency Accelerator podcast as we dive into the world of growth marketing with the Co-Founders of Darkroom, Lucas DiPietrantonio and Jackson Corey.
Darkroom is not just an agency; it's a dynamic force shaping the future of B2C marketing. In this conversation, we explore the unique strategies and principles behind Darkroom's 'Revenue Growth Framework,' a proven playbook for scaling based on the scientific method.
Lucas DiPietrantonio, the CEO, shares insights into his global agency strategy, focusing on building innovative marketing teams and aiding brands in navigating the ever-evolving market. As an active angel investor, Lucas brings a wealth of experience, having worked with renowned brands such as Crate & Barrel, Olipop, and Dwayne Johnson.
Jackson Corey, the Chief Creative Officer, brings a creative touch to the conversation. With a track record of leading award-winning engagements, Jackson emphasizes the importance of creative direction in elevating brands. As a serial founder and strategic investor, Jackson's expertise lies in driving business results through design and creative.
Discover how Darkroom's differentiated approach to growth marketing, combining revenue and profit maximization, creative experience elevation, deep data competency, and a top-heavy, client-centric model, sets them apart in the industry. From their flexible, transparent pricing to integrated teams designed for profitable business growth, Darkroom is unlocking the next stage of growth for high-growth commerce companies.
Key Discussion Points:

• Darkroom services and University
• Digital marketing trends and predictions
• Marketing automation
• E-commerce marketing
• Using AI

Links and Resources:

• Darkroom's website
• Lucas' LinkedIn
• Jackson's LinkedIn
• Darkroom's LinkedIn