Producing a Monthly Digital Magazine with Alyson Sheldrake (ep. 199)

The Art Biz

In this episode of The Art Biz, host Alyson Stanfield talks with author and artist Alyson Sheldrake.

Every month for ten years, Alyson Sheldrake has published Snapshot!, an extensive digital magazine that promotes her work, her husband’s photography, and local businesses. The most recent edition was 128 pages!

In her words, Snapshot! covers art, photography, books, reviews, events, interviews, rescue dogs, authors, and news about the beautiful Algarve in Portugal. That’s a lot of territory, and, as you’ll see, she has plenty of story ideas for future content.

Writing, designing, and publishing the magazine is not a grind for Alyson. She loves doing it, referring to it as “The newsletter that thinks it’s a magazine.” It’s a comfortable way to market for her that just so happens to reach about 17,000 people with each edition.

Key takeaway: through the magazine, Alyson promotes others who, in turn, help promote the magazine and her art.

📖 To read more, see images, find resources mentioned, and leave a comment, visit https://artbizsuccess.com/sheldrake-magazine

⭐️ Connect with Alyson and subscribe to her free Snapshot! magazine: https://alysonsheldrake.com

🎧 RELATED EPISODES

Other artist-authors who have been my guests:

Secrets from Copying a Masterpiece with Lilianne Milgrom (ep. 87)

Publishing a How To Book for Artists with Carol McIntyre (ep. 37)

How Two Artists Self-Published and Are Promoting a Successful Book Together (ep. 9)

Beyond Comparison and Jealousy with Jason Kotecki (ep. 191)

🔶 Does your art business need a boost or a refresh? Please see my comprehensive art-marketing program, Essentials for Artist Success 🔶 full of tools, strategies, and process you need to establish your professionalism and increase your visibility. For those with beginning and emerging art careers and those who need to approach their business with more thought and intention.

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This is an invitation to all Indigenous and BIPOC artists, wherever you are in the world, to share your story here on The Art Biz. Here’s how ~~~~> https://artbizsuccess.com/pitch-podcast/