320 - Agricultural Selling & Understanding The Buyer’s Mind

The Business of Agriculture Podcast

If you’re in business, at some level, you’re in sales. So, how exactly would you rate your sales game? Do you ask the right questions? Is your product knowledge keeping up? Do you understand the needs and problems of the customers you seek to serve? St. John (“Sinjin”) Craner, a sales and marketing trainer specializing in Agriculture explains how selling has evolved and why the methods of yesterday won’t work in today’s Ag. Find St. John Craner at www.ruralsalessuccess.com Sponsored by: Pattern Ag pattern.ag AGvisorPRO getagvisorpro.com Truterra truterraag.com